Manager, Marketing Planning And Strategy - Localization Specialist LATAM

Position: (USA) Manager, Marketing Planning And Strategy - Localization Specialist LATAM
Reference: R-2632322

Posted:

Location:

BENTONVILLE, AR, United States; SAN BRUNO, CASalary: $104000 - $202000/year

Type:
Full time / Regular/Permanent Company:
Walmart Business Segment:
Home Office Role summary:

As Walmart Marketplace continues to expand its international seller experience, we are seeking a full-time Manager – Localization Specialist (LATAM) to own linguistic quality and manage end-to-end localization initiatives across product, marketing, support, legal, and operational content. This manager level role combines hands-on language expertise with project and program management, including intake, scoping, planning, prioritization, stakeholder coordination, risk management, vendor oversight, reporting, and workflow optimization.

The role will serve as the primary linguistic and operational point of contact for Spanish (LATAM) and partner closely with Product, Engineering, Marketing, Legal, Operations, and International Markets. This position requires on-site attendance five days per week.

About the team:

The Localization team supports Walmart Marketplace by delivering precise, culturally appropriate seller communications to global audiences. Collaborating with Marketing, Product, and cross-functional teams, the group manages translation, localization, and quality assurance across owned channels. This ensures consistent, accurate content that enhances seller engagement and drives business growth. The team applies strong project management, stakeholder coordination, and process improvement skills to maintain high standards and align communications with strategic marketing objectives.

Their work enables effective brand messaging and supports Walmart’s commitment to delivering value through tailored, high-quality marketing initiatives worldwide.

What You'll Be Doing Linguistic Quality & Market Ownership Translate, edit, and review high-priority English content into clear, accurate, and culturally appropriate Latin American Spanish across Seller Center (Web and App), Marketing Communications, Marketplace Learn, and other Marketplace channels. Review translations delivered by external vendors and provide final linguistic approval based on accuracy, fluency, terminology, tone, brand voice, consistency, and cultural relevance.

Define when regionally neutral Spanish is appropriate and when market-specific adaptation is required; provide guidance on regional terminology and linguistic differences across Latin America. Own and maintain translation memories, glossaries, style guides, language quality standards, and review protocols in partnership with Walmart international teams and vendor teams. Project & Program Management Manage localization projects from intake and requirements gathering through scoping, scheduling, translation, review, quality assurance, launch, and closeout.

Build and maintain project plans, workback schedules, priorities, status reports, and documentation; track owners, dependencies, risks, decisions, and follow-up actions. Coordinate multiple concurrent work streams, balancing launch deadlines, business impact, localization SLAs, and vendor capacity; identify and escalate blockers early. Lead cross-functional working sessions and communicate clear requirements, timelines, tradeoffs, and launch-readiness status to Product, Engineering, Marketing, Legal, Operations, and International stakeholders.

Track delivery, quality, and operational metrics and use findings to improve planning, execution, and stakeholder visibility. Quality Control, Vendor & Issue Resolution Perform in-context linguistic quality assurance for digital experiences and audit content to identify untranslated, inconsistent, truncated, culturally inappropriate, or functionally incorrect content.…