Ad Operations Analyst

Babylist is seeking an Ad Operations Specialist to launch ad's across owned and offsite channels including email, social media, influencer sponsor ships, podcasts, and emerging advertising platforms.

Attention to detail, communication, documentation

Babylist is seeking an Ad Operations Specialist to manage direct media campaigns across a suite of advertising products, and oversee the CRM system. You are excited about rolling up your sleeves to directly manage campaigns and dig into the data behind them. Ultimate success in this role is running high-performing campaigns, efficiently managing tasks, and pulling accurate and detailed reporting. You will collaborate primarily with the Partnerships Team, while working cross-functionally with Design, Growth Marketing, Content/Editorial, and Finance/Accounting.

This role will report to the Director of Revenue Operations.

Who You Are
35 years of experience in ad operations and inventory management, with a track record of supporting revenue growth.

Highly organized and detail-oriented, able to manage multiple channels, deadlines, and stakeholders.

Strong analytical skills with experience in ad ops and analytics tools (e.g., Net Suite, GA, Excel, Sigma, Looker, Indicative).This individual will own campaign execution from setup through reporting, ensuring successful delivery, optimization, pacing, and revenue generation. The person will partner closely with Partnerships, Media Strategy, CRM, Brand, Affiliate, Editorial, and Finance teams to support sponsored advertising products and expand Babylist's monetization offerings.

performance analysis.

• Media / Ad Operations (Campaign trafficking/Campaign execution/QA and troubleshooting/Delivery pacing/Inventory management/Campaign reporting)
• Paid Social Operations (Meta Ads Manager/Tik Tok Ads/You Tube campaign boosting/Audience targeting/Campaign optimization)
• Email & CRM Monetization (Sponsored email campaigns / Newsletter placements /CRM coordination /Email inventory management /Performance reporting)
• Analytics & Reporting (Excel/Google Analytics/Looker/Sigma/Dashboard maintenance/Campaign insights)
• Influencer & Partnership Campaign Management (Influencer sponsorship execution/Creator boosting/Allow listing/Social sponsor ships/Podcast sponsor ships)

Social media, Media, Digital, Analytic, Operation, excel, google analytics, sigma, Campaign management, media operations, influencer operations, slack, asana, netsuite, boostR

Social media,Media,Digital,Analytic,Operation,excel,google analytics,sigma,Campaign management,media operations,influencer operations,slack,asana,netsuite,boostR

Affiliate marketing exposure

Retail media experience

Publisher/media company background

Experience using first-party audience data Programmatic advertising knowledge

Experience launching new advertising products AI proficiency is a bonus- interested and proficient in using AI systems, for operational efficienciesE-commerce is a big bonus but not hard requirement

Intermediate Level

This is a Contract position based out of New York, NY.

The pay range for this position is $50.00 - $60.00/hr.

Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following:

Medical, dental & vision

Critical Illness, Accident, and Hospital
401(k) Retirement Plan Pre-tax and Roth post-tax contributions available

Life Insurance (Voluntary Life & AD&D for the employee and dependents)
Short and long-term disability

Health Spending Account (HSA)
Transportation benefits

Employee Assistance Program Time Off/Leave (PTO, Vacation or Sick Leave)

This is a fully remote position.

This position is anticipated to close on Oct 6, 2026.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic…