Marketing Content Specialist - Software

Remote / Online - Candidates ideally in
3000, Bern, Canton de Berne, Switzerland

Listing for: Walsh Employment Limited

Remote/Work from Home position
Listed on 2026-10-11

Job specializations:

Marketing / Advertising / PR
Digital Marketing
IT/Tech
Digital Marketing

Salary/Wage Range or Industry Benchmark: 90000 - 130000 CHF Yearly CHF 90000.00 130000.00 YEAR

Location:

Bern, Switzerland – remote/home-based, candidates in or near Bern strongly preferred

About the Opportunity

Join an international B2B software business supporting marketing activity across EMEA
, with a focus on telecoms and utilities
.

This is a hands‑on role creating technical content and multi-channel campaigns that support customer engagement, lead generation and pipeline growth.

Key Requirements

You will be a hands‑on B2B marketer with:

3+ years' B2B marketing experience
Background within software, SaaS or technology
Experience with in telecoms and/or utilities
Strong content creation and technical writing
Experience with case studies, proposals/RFPs, blogs, emails, landing pages and presentations
Strong Word and Power Point
Hub Spot and/or Salesforce
Understanding of lead generation, pipeline and marketing KPIs
Regional or international marketing experience, ideally EMEA
Ability to work independently and take ownership
Adobe In Design highly desirable

Role & Responsibilities

Creating content for telecoms and utilities audiences
Developing customer stories and case studies
Producing proposal and RFP materials
Creating blogs, emails, landing pages, presentations and campaign assets
Working with technical subject matter experts
Tracking leads, pipeline and campaign performance
Supporting regional events and trade shows

Why Join?

A strong opportunity to take ownership of EMEA marketing content and campaigns within an international software business, working directly with technical experts, customers and commercial teams.