Remote Performance Marketing Specialist

Our client is seeking a highly analytical and results-oriented Remote Performance Marketing Specialist to join their fully remote team. This position is crucial for driving customer acquisition and maximizing return on ad spend (ROAS) through data-driven campaigns across paid channels. You will be responsible for managing, optimizing, and scaling performance marketing efforts from ideation to execution. This is an exceptional opportunity for a performance marketer who thrives in a remote setting, enjoys optimizing complex campaigns, and wants to directly impact the company's growth trajectory.

• Develop, implement, and manage paid advertising campaigns across platforms such as Google Ads, Meta Ads, Linked In Ads, and other relevant channels.
• Conduct keyword research, audience segmentation, and ad creative testing to optimize campaign performance.
• Monitor campaign budgets, track key performance indicators (KPIs), and ensure efficient spend to achieve ROAS targets.
• Analyze campaign data, generate detailed reports, and provide actionable insights for continuous improvement.
• Collaborate with the marketing and creative teams to develop compelling ad copy and landing pages.
• Stay up-to-date with the latest trends and best practices in performance marketing and digital advertising.

• Proven experience in performance marketing, paid search (PPC), and paid social.
• Hands-on experience managing significant advertising budgets and optimizing for conversions and ROAS.
• Strong analytical skills with proficiency in Google Analytics, Google Ads, and other relevant performance marketing tools.
• Excellent understanding of A/B testing methodologies and landing page optimization.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote environment.
• Bachelor's degree in Marketing, Business, Economics, or a related quantitative field.

• Competitive salary and performance-based bonuses.
• Fully remote work arrangement, offering flexibility and work-life balance.
• Comprehensive health, dental, and vision insurance plans.
• Opportunities for professional development and virtual training.
• A collaborative and supportive remote team culture focused on innovation.