Senior Field & Demand Generation Manager, North America

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Senior Field & Demand Generation Manager, North America

Senior Field & Demand Generation Manager, North America
Fully Remote
• United States - Remote
• Marketing

Description

Job Title: Senior Field & Demand Generation Manager, North America

Job Type: Full-time

Location: United States - Remote (CST/EST)

About Cloud Bees

Cloud Bees helps organizations build, run, and govern software factories, giving enterprises the confidence to ship software better, faster, and safer.

Writing code is no longer the bottleneck. Governing what reaches production and validating its impact is. As enterprises adopt agentic coding, software is created faster than most teams can review, secure, and validate. Without consistent governance, organizations risk shipping code they cannot explain, audit, or trust.

Cloud Bees addresses this challenge without asking teams to replace the tools they already use. Across every toolchain a customer runs, Cloud Bees makes each change, human or AI, visible, auditable, and accountable before it reaches production. Cloud Bees Unify is the product behind this: a governance layer, with context and control-plane capabilities, that enforces consistent policy and evidence across every tool, team, and workflow.

Founded in 2010, Cloud Bees is backed by Goldman Sachs, Morgan Stanley, Bridgepoint Capital, HSBC, Golub Capital, Delta-v Capital, Matrix Partners, and Lightspeed Venture Partners.

We’re looking for a Senior Field & Demand Generation Manager to own field and demand marketing for North America. This person will run the regional field and demand plan: executive events and round tables, regional and partner programs, account-based plays, and the digital programs that fill and follow up on them. Every program is measured on pipeline and revenue, not attendance.

This is a highly cross-functional role that sits at the intersection of marketing, sales, BDR, product marketing, marketing ops, and brand/content
. You will be one of the primary marketing partners to the North America sales team and its regional sales leaders: building the quarterly plan with them, running the programs in their territories, holding the line on follow-up, and pushing back with data when a program is not working.

You’ll thrive in this role if you are equal parts strategic and hands-on
: someone who can build the plan with sales leaders, stand up an executive dinner in a new city, launch the campaign that fills it, and clearly connect every program to pipeline and revenue outcomes.

Requirements

What You'll Do

• Own the North America field and demand plan, agreed with sales leadership and tied to pipeline and revenue goals.
• Act as the marketing partner to regional sales leaders: set the quarterly plan with them, review results with them, and agree target accounts with account executives, BDRs, and Rev Ops.
• Plan and run field programs: executive dinners and round tables, regional events and roadshows, trade show presence, customer programs, and user groups.
• Run partner and co-marketing programs with cloud and technology partners, including MDF-funded activity.
• Run the digital programs that fill and follow up on field activity: paid media, email, webinars, content syndication, nurture, and retargeting.
• Build and run account-based and pipeline acceleration programs for priority accounts, including in-person touches for late-stage deals.
• Own the regional field and campaign calendar, event budgets and vendors, and forecast-to-actuals reporting.
• Collaborate with product marketing on messaging, positioning, launches, and persona-based campaign development.
• Work with content, brand, and web teams to develop landing pages, campaign assets, nurture journeys, and conversion paths.
• Partner with marketing operations to ensure clean…