Associate Director, Influencer & Creator Marketing

Wpromote's associate director role connects influencer strategy with creator content, paid amplification, affiliate activity and commerce. Managing selected enterprise clients keeps the leadership work close to real campaigns. This is a broad brief for an experienced marketer who enjoys helping a team solve complex briefs and wants to make creator partnerships part of a wider creative and commercial approach, with measurement informing how the work develops.

We're looking for an Associate Director, Influencer & Creator Marketing to provide hands-on strategic and operational leadership across a portfolio of client accounts. This role combines deep influencer and creator expertise with team leadership, quality control, and senior client counsel - ensuring programs are strategically sharp, operationally sound, and built to deliver measurable business impact.

You'll be serving as the go-to resource for complex strategy, campaign planning, executional challenges, measurement, and executive-ready storytelling. You'll also manage a select book of enterprise-level clients, staying close enough to the work to step in when an account requires senior guidance, stabilization, or escalation support.

As part of Wpromote's Creative organization, you'll help advance an integrated approach to influencer and creator marketing - connecting organic influence, creator content, paid amplification, affiliate and commerce opportunities, experiential moments, analytics, and broader media strategy to drive full-funnel outcomes.

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.

• Unlimited PTO
• Extended Holiday break (Winter)
• Work from anywhere options*
• 100% paid parental leave
• 401(k) matching
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!

The anticipated annual salary for this role will range from $92,000-$100,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. The total compensation package for this role will include benefits (listed above).

* This position may be performed remotely in most states within the US, with some exclusions

** While this role offers the flexibility to work remotely, we have office hubs in Los Angeles and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!

*** This position is not eligible for immigration sponsorship

Providing strategic oversight and quality control across a portfolio of influencer and creator accounts, ensuring strategy, execution, measurement, and client communication meet Wpromote's standards.

Coaching and leading by example, supporting with other team members through account guidance, campaign QAs, and support navigating complex client and executional challenges.

Potential to directly manage team members, including regular performance conversations, development…