Senior Manager, Commerce Retail Media Networks- Walmart, Instacart, Target

Tinuiti is the largest independent full‑funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it.

With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity:
Love Growth. Hate Waste.

We support 100% remote work for this role!

Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

• People Leader:
  Build and lead a strong team: set clear goals, run regular 1:1s, provide coaching and feedback, and develop career paths for both emerging and more senior talent (IC and manager tracks).
• Review and elevate the quality of client‑facing outputs across your slice (plans, performance narratives, testing agendas, readouts), ensuring work is defensible and consistent.
• Lead hiring and talent evaluation for your area: participate in interviewing, define role‑ready skill expectations, and provide recommendations for promotions, stretch assignments, and targeted development.
• Promote cross‑training to build bench strength and flexibility (e.g., Amazon Search + DSP, Walmart + Amazon, onsite + offsite patterns), partnering with Talent Development and senior leaders as needed.
• Client‑Centric:
  Own integrated commerce media planning and execution across your client accounts, ensuring strategies ladder to client business objectives (growth, profitability, retention, new‑to‑brand/customer acquisition where applicable).
• Lead or co‑lead commerce media portions of senior client touchpoints: explain what’s happening, why it matters, and what you recommend next with clear trade‑offs and expectations.
• Ensure commerce media work connects to broader full‑funnel and cross‑channel plans (Search, Social, TVAD, Creative, CRM, Retail/Marketplace strategy), partnering with Client Partners and channel leads to align priorities and timing.
• Channel Specific Expertise & The Tinuiti Way:
  Standardize how your teams plan, execute, and report across retail media: launch readiness, QA discipline, pacing hygiene, change logs, and clear documentation so quality is repeatable.
• Own the implementation of Commerce Media Tinuiti Way for your clients: enforce practical standards and coaching for platform roles, retail event playbooks, and day‑to‑day operational excellence.
• Create a strong collaboration cadence across adjacent teams so commerce media isn’t siloed; ensure teams understand dependencies and handoffs.
• Product‑Led:
  Drive team-wide proficiency in Tinuiti tools and core commerce platforms; ensure the team uses technology, automation, and (where appropriate) AI to improve speed, consistency, and insight quality.
• Sponsor adoption of reusable templates and workflows (brief intake, launch checklists, reporting views, testing templates) to reduce manual work and rework.
• Collect structured platform and workflow feedback from the field and route it to senior commerce leadership and product/ops partners, prioritizing issues that unlock scale and reduce friction.
• Data & Measurement:
  Ensure teams use data to make decisions, not just report: diagnose drivers (pacing, CPC/CPA, ROAS/ACoS,…