Marketing and Communications Manager

Are you ready to lead marketing strategy and drive customer engagement across a dynamic commercial enterprise? Abingdon School has an exciting Marketing and Communications Manager opportunity!

Location:

Park Road, Abingdon, Oxfordshire, OX14 1DE
Salary: £30,950 to £37,766 per annum Job Type: Fixed Term Contract (1 year)

Hours:

40 hours per week Closing Date: 02 November 2026

About Us:

The Foundation comprises two schools:
Abingdon School and Abingdon Prep School, as well as Abingdon School Enterprises. Abingdon School is a leading independent day and boarding school with more than 1,000 pupils aged 11-18. Currently a boys' school, it will become co-educational from September 2026. Abingdon Prep School is a vibrant and warm day preparatory school with around 200 pupils aged 4-13 which has been co-educational since last year.

Both Schools are situated in beautiful and extensive grounds, with the senior school in the heart of Abingdon on Thames, just south of Oxford, and the Prep School located a few miles away in nearby Frilford. Marketing and Communications Manager

- The Role:

You will lead ASE's marketing strategy, budget and customer engagement across all commercial activities. Working closely with the Commercial Director and Leadership Team, you will translate commercial ambitions into campaigns, customer journeys and content activity. This is a highly visible, field-based role requiring you to attend events and customer touchpoints regularly, create content, track performance and develop marketing ownership across ASE teams.

You will drive awareness, demand generation, conversion, retention and customer insight while maintaining a consistent, high-quality customer experience. Marketing and Communications Manager

- Key Responsibilities:

- Own ASE's marketing strategy, annual plan and delegated budget, managing campaigns, brand positioning, digital performance and customer engagement across all propositions
- Develop and implement brand standards, visual identity and tone of voice, acting as guardian of consistent customer-facing language and experience across ASE
- Manage the ASE website, app and social media channels with accountability for discoverability, conversion and performance measurement including reach, engagement and traffic
- Establish customer feedback mechanisms, capture insights and design methods to measure marketing effectiveness including campaign tracking, QR codes and booking-source analysis
- Maintain regular presence at ASE venues, events and touchpoints to understand customer journeys first-hand, gather content and identify improvements
- Create delegated marketing and content ownership opportunities across ASE teams with clear standards and approval routes
- Identify revenue opportunities through packaging, upselling and engagement improvements across the sales funnel
- Report on key performance measures including awareness, enquiry generation, website traffic, booking conversion, retention and customer feedback Marketing and Communications Manager
- You:

- Hold a degree or professional qualification in Marketing, Communications, Business or related discipline, with proven experience in a similar Marketing and Communications Manager role
- Demonstrate experience managing digital content, website structures, data analytics and marketing budgets
- Show excellent understanding of multi-channel marketing campaigns, print production and digital advertising with exceptional attention to detail
- Display outstanding copyediting, proofreading and interpersonal skills with ability to manage competing deadlines and communicate confidently with stakeholders
- Possess strong knowledge of GDPR, data protection and child safeguarding rules regarding media use in schools Benefits:

- 25 days paid annual leave plus 8 bank holidays, plus 4 additional non-contractual days during Christmas closure
- Generous contributory pension scheme with 14.1% employer contribution
- Private healthcare insurance
- Free lunches during term time
- Free on-site parking and bike storage
- Free use of leisure facilities with discounted exercise classes
- Cycle to work scheme
- Employee Assistance Programme
- Abingdon Foundation Death in Service Scheme
- Free on-site courses including first aid, mental health first aid and health and safety
- Regular staff social events
- Discounted school fees (eligibility criteria apply) - Flexible working from home may be available Closing Date: 02 November 2026 Interview Date: 10 November 2026 We recognise the value of a…