Marketing Manager: Soccer

Soccer 5's Marketing Manager role is a full-time marketing position in Charleston, South Carolina. The job supports local marketing, franchise marketing, grassroots partnerships, creative production, search visibility, and repeatable marketing systems. The employer states that work-from-home is available, but the primary work arrangement is not provided by the employer.

The manager reports to the Director of Marketing and works with corporate locations, franchisees, agencies, vendors, schools, clubs, community groups, and sports partners. The role tracks leads, bookings, registrations, customer acquisition cost, and retention across local markets. Salary and the Final date to receive applications are not provided by the employer.

Role:
Marketing Manager

Employer:

Soccer 5

Location:

Charleston, South Carolina, United States

Work mode:
Not provided by the employer; work-from-home is listed as a benefit

Employment type:

Full-time

Salary:
Not provided by the employer

Soccer 5 operates small-sided soccer facilities, academies, and leagues across the United States. Its franchise network connects local facilities with community, sport, and accessibility programs. The Charleston role supports both corporate and franchise locations rather than a single campaign market.

The manager serves as the primary daily marketing contact for franchisees. Each local market has its own community relationships, promotions, creative needs, and performance data, while the role turns successful local work into repeatable corporate and franchise playbooks.

• Lead local campaigns, activations, partnerships, and promotions.
• Measure leads, bookings, registrations, customer acquisition cost, and retention.
• Handle franchisee marketing and creative requests.
• Maintain the franchise digital asset system.
• Prepare local playbooks, templates, self-service resources, and best-practice guidance.
• Train franchise teams on local marketing work.

Soccer 5 also expects the manager to repurpose content across markets and deliver complete creative packages. Local teams can use the material while retaining responsibility for developing and running their own marketing activity during the year.

The role includes search engine optimization, Google My Business updates, organic social content, localized creative, and on-brand campaign materials. The manager evaluates creative quality and keeps market-level content consistent with Soccer 5's brand standards.

Freelance designers, agencies, and vendors work within the manager's production schedule. The position requires creative judgment alongside performance analysis, so marketing decisions connect the message, the local audience, the booking path, and the reported result.

Soccer 5 requires 4 to 7 years of marketing experience. Candidates need knowledge of grassroots initiatives, community partnerships, organic social media, and local promotions, plus the ability to build repeatable systems and scalable playbooks.

The role requires digital content experience, performance analysis, strong creative judgment, and comfort working autonomously in a fast-moving entrepreneurial environment. Franchise, multi-location consumer-brand, youth-sports, or membership-business experience is preferred. Spanish fluency is preferred, and interest in sports, fitness, or community-focused brands is beneficial.

• Ability to make data-informed recommendations.
• Ability to coordinate franchisees, agencies, freelancers, and vendors.
• Ability to manage production schedules and multiple market requests.
• Ability to create practical training and self-service resources.

Soccer 5 does not provide a salary or pay range for this position. The employer identifies the role as full-time and lists medical, dental, and vision healthcare coverage, paid vacation, sick leave, public holidays, and work-from-home availability.

• Medical, dental, and vision healthcare coverage
• Paid vacation
• Sick leave
• Public holidays
• Work-from-home availability

The primary work arrangement is not provided by the employer. The role's operating scope is clear:
Charleston-based marketing work supports franchise and corporate locations through local campaigns, centralized assets, performance tracking, and training.

Who leads the marketing function for this role?

The Marketing Manager reports to Soccer 5's Director of Marketing.

Which local…