SEO Strategist Job Richards Bay South Africa,Marketing / Advertising / PR

About the Role

Our client is seeking a strategic and analytical SEO Strategist to join their growing marketing team in Richards Bay . In this hybrid role, you will be responsible for developing and implementing cutting-edge search engine optimization strategies to improve organic search rankings and drive qualified traffic to our client's websites. You will work closely with content, development, and marketing teams to ensure SEO best practices are integrated across all digital initiatives.

This is a fantastic opportunity to make a significant impact on online visibility and drive business growth from a dynamic hybrid work setting .

Key Responsibilities

Conduct in-depth keyword research and competitive analysis to identify opportunities for organic growth.
Develop and execute comprehensive on-page and off-page SEO strategies, including technical SEO audits and link-building initiatives.
Monitor search engine rankings, website traffic, and other SEO metrics, providing regular performance reports and actionable insights.
Collaborate with content creators to develop SEO-optimized content that meets search intent and engages target audiences.
Work closely with the web development team to implement technical SEO recommendations and ensure website crawlability and indexability.
Stay up-to-date with the latest SEO trends, algorithm updates, and best practices to maintain a competitive edge.

Requirements

Proven experience as an SEO Specialist or similar role, with a strong understanding of search engine algorithms and ranking factors.
Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
Strong analytical skills with the ability to interpret data and translate it into effective SEO strategies.
Excellent understanding of technical SEO, on-page optimization, and content strategy.
Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
A degree in Marketing, Computer Science, or a related field is preferred.

Benefits

Competitive salary package with performance-related bonuses.
Comprehensive medical aid and retirement fund benefits.
Professional development budget for courses and conferences.
A flexible hybrid work environment offering a balance between office and remote work.
A collaborative and innovative team culture focused on achieving results.