Marketing Communications and Customer Engagement Manager

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Marketing Communications and Customer Engagement Manager

Full Time Regular Remote AACN, Aliso Viejo, CA, US 1 Attachments

5 days ago Requisition

Salary Range: $ To $ Annually

POSITION SUMMARY

Position Title:

Marketing Communications & Customer Engagement Manager Department:
Integrated Marketing

Reports to:

Integrated Marketing Director About the Organization:
The American Association of Critical-Care Nurses (AACN) is the largest specialty nursing organization in the world, representing the interests of more than 550,000 nurses who are charged with caring for acutely and critically ill patients. AACN is dedicated to creating a healthcare system driven by the needs of patients and families where acute and critical care nurses make their optimal contribution.

Visit us online at http://www.aacn.org .AACN is an equal opportunity employer and prohibits discrimination against or harassment of any person employed by or seeking employment with AACN on the basis of race, color, religion, creed, sex and gender (including pregnancy, childbirth, breastfeeding or related medical conditions, gender identity, gender expression, and sexual orientation), ancestry, national origin, age (40 or older), disability (mental and physical), military or veteran status, marital status, medical condition, or genetic information and any other basis protected by federal, state or local law or ordinance or regulation.

Position

Purpose:

The Marketing Communications & Customer Engagement Manager plays a pivotal role within the Integrated Marketing Team. This role is responsible for the strategic development, implementation, and evaluation of integrated marketing and communication plans. This position requires a visionary leader with extensive experience in both marketing and communications, including social media and content, capable of driving organizational outcomes through strategic thinking, innovative approaches, and expert leadership.

The Marketing Communications & Customer Engagement Manager will be crucial in enhancing the organization's brand visibility by developing and executing comprehensive marketing strategies that elevate the brand's presence across all digital and traditional channels. The position will lead the marketing and customer engagement strategy across exhibiting efforts and AACN mission and product initiatives, ensuring impactful representation that promotes programs and initiatives.

Additionally, the role will oversee marketing campaigns, working across digital and content channels, ensuring the organization's online presence and promotional activities align with brand standards and effectively market programs, products, and services. This position collaborates with internal and external stakeholders to deliver impactful marketing and communication initiatives that support the Association's strategic and operational objectives.

Main Accountabilities:

Provides authentic leadership and ensures the development of department team members.

Advances the development of an integrated, cohesive team that optimizes the unique expertise of each discipline in the Integrated Marketing area to advance the work of the whole.

Promotes and role models AACN’s Healthy Work Environment standards (i.e., authentic leadership, true collaboration, skilled communication, effective decision-making, appropriate staffing, and meaningful recognition) with a collegial approach that values teamwork and respects views from all voices. Integrates established team norms into work processes and relationships.

Provides day-to-day leadership and management guidance aligned with AACN’s…