Director of Growth Marketing
Buffalo, Erie County, New York, 14201, USA
Listed on 2026-10-20
-
Marketing / Advertising / PR
Digital Marketing, Marketing Management, Marketing Strategy
Compensation: $ Base Salary + Early-Stage Equity Package
Location: New York, NY
This role starts fully remote while we finalize our new office space in New York. Once the office opens, you will be in-office 5 days a week for the first 3–6 months during the initial build phase, transitioning to a standard hybrid schedule (3 days in-office) thereafter.
About the RoleWe are a high-growth, early-stage B2B SaaS startup seeking an ambitious, data-driven Director of Growth Marketing to serve as our founding growth and demand gen leader.
As our first Growth Marketing hire
, you will own our pipeline target and architect our growth engine from 0 to 1. You will be a multi-channel strategist and practitioner, directly designing and executing programs across Enterprise ABM, Paid Media, Organic Content/SEO, and Field Marketing to drive predictable, efficient revenue growth.
- Enterprise ABM Architecture: Design and execute high-touch 1:1, 1:
Few, and 1:
Many ABM playbooks for target enterprise accounts. Activate intent data, build personalized landing experiences, and align closely with Sales/SDR teams to accelerate pipeline velocity. - Paid Media & Performance Channels: Manage and scale paid acquisition channels (Linked In Ads, Search, Display, Capterra/G2). Drive qualified pipeline while continuously optimizing CAC, payback periods, and conversion rates.
- Organic Content & SEO Growth: Establish an organic growth engine. Partner with subject matter experts to produce SEO-optimized, high-intent content and thought leadership that captures target buyers.
- Field Marketing & Executive Events: Plan and execute targeted field marketing events, VIP dinners, round tables, and key industry conference activations to engage enterprise decision-makers in high-value, face-to-face settings.
- Full-Funnel Analytics & Mar Tech: Own the growth tech stack, set up multi-touch attribution, track full-funnel conversion metrics, and rapidly iterate on experiments to scale revenue efficiently.
- Founding / Early Growth Leadership: You must have been a Founding Growth Marketer or Founding Marketing Team Member in an early-stage B2B SaaS startup environment.
- Early-Stage Scaling Track Record: Proven track record of scaling pipeline from scratch at the Seed or Series A stage with lean budgets and high velocity.
- Multi-Channel & ABM Mastery: Demonstrated hands-on expertise spanning Enterprise ABM, Paid Media, Organic Content/SEO, and Field Marketing.
- Player-Coach Mentality: Equally skilled at high-level strategy and rolling up your sleeves—ready to write ad copy, set up tracking, organize field dinners, and manage campaigns yourself.
- Location: Must be based in the United States (100% Remote, open to candidates in any US time zone).
- Competitive Base Salary: $ / year
- Meaningful Equity: Substantial early-stage equity package with massive upside potential
- Full Autonomy: Complete ownership over growth strategy and pipeline generation, reporting directly to executive leadership
- Flexibility & Benefits: Premium health/dental/vision coverage, 401(k), home office setup stipend, flexible PTO, and a remote-first culture
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