Vice President of Growth Marketing; Remote

Vice President of Growth Marketing (Remote)

Etna Interactive, a remote-first digital marketing agency, is currently seeking a Vice President of Growth Marketing (VPGM) to lead performance strategy, drive measurable client outcomes, and elevate how we deliver growth across our agency.

This senior leadership role is for someone who thrives at the intersection of strategy, performance, and team leadership. You will oversee Paid Media, Marketing Operations, and Strategy, ensuring alignment, accountability, and results across the full marketing funnel.

Candidates must live in California, Colorado, Arizona, Georgia, Michigan, or Washington.

• Drive overall growth strategy and client outcomes by owning portfolio performance and ensuring campaigns consistently deliver measurable business results and exceed KPIs
• Lead performance optimization across all marketing channels, ensuring efficient execution, continuous improvement, and high-quality delivery aligned to client goals
• Build, lead, and develop high-performing teams by mentoring Directors and fostering a culture of accountability, collaboration, and continuous improvement
• Oversee integrated, full-funnel marketing strategies that align acquisition, conversion, and retention to maximize revenue growth
• Ensure strong marketing operations performance, driving efficiency, scalability, and effective execution across all client programs
• Guide the evolution of agency products and operational protocols, adapting to new technologies and advancing performance marketing capabilities
• Drive client retention and account growth by partnering with Client Services to strengthen relationships and expand lifetime value
• Contribute to revenue growth and forecasting by aligning performance outcomes with business targets and identifying expansion opportunities
• Establish and lead data and analytics frameworks, including clear metrics, reporting, and dashboards to enable informed decision-making
• Maintain deep industry and channel expertise to ensure strategies remain competitive, innovative, and aligned with market trends

• BA/BS in Marketing, Business, or related field, or equivalent experience with 10+ years actively working in and contributing to digital marketing
• 5+ years of leadership experience within a digital marketing agency, with a hands‑on approach to guiding teams and outcomes
• Deep, first‑hand expertise across digital marketing channels with a proven track record of personally driving performance and ROI
• Demonstrated ability to develop, execute, and scale data‑driven marketing campaigns, staying closely involved in both strategy and execution
• Strong, working knowledge of websites, social media, and full‑funnel digital marketing, with experience applying these in real‑world scenarios
• Ability to analyze data directly, generate insights, and translate findings into clear, actionable strategies that drive results
• Effective leader and communicator who actively collaborates across teams and contributes to decision‑making, not just direction‑setting
• Proven problem‑solver who identifies issues early and takes an active role in implementing practical, effective solutions
• Highly organized and detail‑oriented, with the ability to manage multiple priorities while staying engaged in the work
• Curious, adaptable, and collaborative, with a positive attitude and a continuous improvement mindset grounded in doing, not just directing

All candidates considered for interview must first complete a verbal assessment to demonstrate deep first‑person experience in forensic SEO, answer engine optimization, advanced campaign tracking principles, and paid search and social campaign…