Senior Content Strategist

Our client is seeking a strategic and creative Senior Content Strategist to lead their content initiatives from their East London office. This role is pivotal in defining and executing a comprehensive content strategy that supports marketing goals, enhances brand positioning, and drives audience engagement across all digital channels. You will be responsible for planning, creating, and managing high-quality content, optimizing it for SEO, and ensuring it resonates with target audiences.

We are looking for an experienced content professional with a strong understanding of content marketing, SEO best practices, and audience engagement tactics, who can work effectively in a hybrid setup. This is a significant opportunity to shape the narrative and impact of our client's brand.

• Develop and implement a robust content strategy aligned with business objectives and marketing goals.
• Create and manage a content calendar, ensuring a consistent flow of high-quality, engaging content.
• Write, edit, and proofread compelling content for various platforms, including website copy, blog posts, articles, social media, and email campaigns.
• Optimize all content for search engines (SEO) to improve organic visibility and drive relevant traffic.
• Collaborate with marketing, design, and product teams to ensure content supports overall campaign objectives.
• Analyze content performance using analytics tools and provide actionable insights for continuous improvement.

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 5 years of experience in content strategy, content marketing, or copywriting.
• Proven ability to develop and execute successful content strategies.
• Strong understanding of SEO principles and keyword research, with experience in content optimization.
• Exceptional writing, editing, and proofreading skills, with a portfolio showcasing diverse content types.
• Experience with content management systems (CMS) and analytics tools, comfortable working in a hybrid environment in East London.

• Competitive annual salary and performance-related bonuses.
• Flexible hybrid work model offering a blend of office and remote work.
• Comprehensive health, dental, and vision insurance plans.
• Opportunities for professional development and career advancement.
• A collaborative and forward-thinking work culture focused on creativity and results.