Regional Marketing Specialist
Gaithersburg, Montgomery County, Maryland, 20877, USA
Listed on 2026-10-30
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Marketing / Advertising / PR
Marketing Communications, Client Relationship Management, Event Management & Planning, Digital Marketing
Suveto is a multi-unit business operating in the veterinary hospital industry. Our mission is to provide top-tier veterinary care while optimizing operational efficiencies and cost management to enhance service delivery.
Suveto is empowering veterinary professionals to take ownership of their profession for a better veterinary future. We focus on ownership, growth, and well-being for every individual member of the Suveto team. Our corporate team manages the administrative, human resources, accounting, marketing, and other supportive services for the hospitals in our network. We are a rapidly growing and driven group of people that serve our hospitals to allow them to concentrate on providing exceptional customer service and pet care to their clients.
Our team enjoys collaboration and working together to solve issues and create processes and procedures. The work environment can be quiet and focused, but we absolutely know how to have some fun. We are continuing to build a positive and supportive, team-centric atmosphere as Suveto grows.
This is a remote position, but the incumbent must be local to the Denver, CO or Dallas, TX area. Only candidates within a commutable distance to Denver or Dallas will be considered.
We are seeking a Regional Marketing Specialist to serve as Suveto Marketing's on-the-ground presence across a defined cohort of veterinary hospitals. The Regional Specialist partners closely with an Operations Director and their hospitals, acting as a conduit between Suveto and local hospital brands — building relationships with Practice Managers and Hospital teams, deploying marketing programs locally, capturing field insights, improving customer experience, and ensuring hospitals get the support they need to grow.
This role is field-heavy and travel-forward. The right candidate is energized by being in hospitals, supporting local teams, and translating between what Suveto designs centrally and what hospitals need to execute locally. This is a build-relationships-and-drive-outcomes role.
Duties/Responsibilities
Hospital Relationships & Field Presence
- Build and maintain strong working relationships with Operations, Practice Managers, Hospital Liaisons, Medical Directors, and hospital teams
- Travel regularly to hospitals in the assigned region for onsite coaching, campaign deployment, and relationship-building
- Support resources for community outreach and customer experience initiatives
- Understand what is happening at the local hospital level — flagging trends, concerns, and opportunities back to the Guide Dog team.
- Be the liaison between hospitals and Suveto Guide Dog initiatives, providing communication and guidance.
Marketing Execution & Enablement
- Deploy network marketing programs (promotions, campaigns, lifecycle communications) at the hospital level within the assigned cohort
- Help coach hospital teams on effective use of marketing tools: social posting tools, digital signage, reminder platforms, and online booking, etc
- Coordinate local media and marketing partners to support campaigns
- Support new hospital onboarding and new Practice Manager onboarding to Suveto Marketing systems and standards
- Support hospitals on community engagement and client engagement best practices; equip them with resources and playbooks to activate locally
- Ensure brand consistency and marketing quality across the assigned cohort. Comfortable giving critical feedback on customer experience.
Operational Partnership
- Partner closely with Operations Leadership on hospital priorities, growth opportunities, and areas of concern
- Contribute to focus-hospital planning and regular hospital check-ins
- Escalate strategic questions and complex marketing needs to the Marketing Team
- Support the request intake process by helping hospitals scope, submit, and follow through on marketing tickets
- Serve as a cross-functional feedback loop back to the Suveto Guide Dog team — flagging hospital issues to the right function (Integrations, Operations, Marketing, IT) so home office can respond quickly
- Report field observations to the marketing team on what is and isn't working locally
- Provide voice-of-the-hospital insights that shape network marketing and customer experience strategy
- Contribute to the marketing team's understanding of hospital-level performance drivers
- Performs other related duties as assigned
Required Skills/Abilities
- Strong interpersonal and relationship-building skills; comfortable holding ground in conversations with Practice Managers, Medical…
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