Senior Paid Search Lead — Remote Performance Marketing
Roanoke, Roanoke County, Virginia, 23214, USA
Listed on 2026-11-01
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Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, SEO, Marketing Management
Pearson is seeking a Lead Specialist, Performance Marketing to drive day-to-day paid search execution and optimization for student enrollment across Google Ads, Microsoft Ads and SA360. You will manage internal and agency teams, implement testing roadmaps, and translate insights into actionable growth strategies.
The role emphasizes leadership, rigorous analytics, and ongoing optimization in a remote-capable U.S. environment with a strong focus on enrollment efficiency and product adoption.
We would love to welcome a new Senior Paid Search Lead — Remote Performance Marketing to our organisation in Richmond, VA, United States.
Please review the full job details above before applying.
If your experience matches this role, we encourage you to apply.
All applications are reviewed carefully by our team.
The position is based in Richmond, VA, United States.
This opportunity is part of our work in Marketing & Media.
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