Senior Marketing Manager, Verification Services
Towson, Baltimore City, Maryland, 21204, USA
Listed on 2026-11-01
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Marketing / Advertising / PR
Marketing Management, Digital Marketing, Marketing Communications, Marketing Strategy
The U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world’s leading health and science experts to develop rigorous quality standards for medicines, dietary supplements, and food ingredients. At USP, we believe that scientific excellence is driven by a commitment to fairness, integrity, and global collaboration. This belief is embedded in our core value of Passion for Quality and is demonstrated through the contributions of more than 1,300 professionals across twenty global locations, working to strengthen the supply of safe, high-quality medicines worldwide.
DescriptionThe U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world’s leading health and science experts to develop rigorous quality standards for medicines, dietary supplements, and food ingredients. At USP, we believe that scientific excellence is driven by a commitment to fairness, integrity, and global collaboration. This belief is embedded in our core value of Passion for Quality and is demonstrated through the contributions of more than 1,300 professionals across twenty global locations, working to strengthen the supply of safe, high-quality medicines worldwide.
At USP, we value inclusive scientific collaboration and recognize that attracting diverse expertise strengthens our ability to develop trusted public health standards. We foster an organizational culture that supports equitable access to mentorship, professional development, and leadership opportunities. Our partnerships, standards, and research reflect our belief that ensuring broad participation in scientific leadership results in stronger, more impactful outcomes for global health.
USP is proud to be an equal employment opportunity employer (EEOE) and is committed to ensuring fair, merit-based selection processes that enable the best scientific minds—regardless of background—to contribute to advancing public health solutions worldwide. We provide reasonable accommodations to individuals with disabilities and uphold policies that create an inclusive and collaborative work environment.
Brief Job OverviewThe Senior Marketing Manager will lead B2B and B2C marketing and develop strategic marketing plans to drive growth of USP’s Dietary Supplement Verification Program and future growth priorities. This includes shaping novel, integrated marketing strategies and tactics across key stakeholder segments to drive awareness, program enrollment and deliver measurable business outcomes. This individual will be responsible for developing multi-channel communications through compelling content, messaging and other supporting materials that demonstrate the value of USP Verification.
This manager will apply visionary thinking, flawlessly execute tactical deliverables, and optimize along the way to evolve with industry trends and the competitive landscape, ensuring effective delivery of our brand promise. The Sr. Marketing Manager will provide oversight of digital marketing campaigns and outreach to consumers, healthcare practitioners, customers and prospects in service of business objectives, including driving preference for USP Verification, pipeline enrichment and relevancy.
This manager will work collaboratively with the external agencies, the Verification Team and other internal functions (science, global communications, stakeholder engagement, strategic insights, legal, finance and accounting, etc.) to ensure alignment and consistency and deliver maximum impact. Additionally, this individual will support customers enrolled in the program with key content and marketing materials related to USP Verification.
This is a remote position that requires 10-20%…
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