Communications and Marketing Specialist II

## Communications and Marketing Specialist IIApply:
Health Sciences Center:
Full time:
Posted Today:
End Date:
November 10, 2026 (10 days left to apply):
R109620
** Department:
** Administration
*
* Location:

** Health Sciences Center
** Time Type:
** Full time
** Worker Type:
** Regular
* * Job Req :
** R109620
*
* Minimum Requirements:

** Bachelor’s degree in Communications, Marketing, or a related field and two (2) years of relevant experience or an equivalent combination of education and experience. Grade 5 (Salaried)
** Position

Description:

** The Communications and Marketing Specialist II supports the marketing and communications efforts of the University of Louisville School of Nursing by serving as the primary driver of the school's social media presence and original content creation. This position works in close collaboration with the Marketing Specialist II to execute a dynamic, audience-first content strategy across digital platforms. The ideal candidate is a self-motivated storyteller with a strong visual eye, genuine curiosity about people, and a passion for authentic communication.

They will capture the heart of the School of Nursing through students, faculty, staff, research, and community impact by creating compelling photography, original writing, and strategic social media content. The initial 6-month probationary period is 100% in person in Louisville, KY (relocation expenses are not provided). This has the possibility of being a hybrid position with work-from-home 1-2 days per week.  

Salary will be based on education, experience, internal equity, etc., but the target salary is $50,000.  We are unable to sponsor or take over sponsorship of a work visa for this position.

This role is part of a two-person marketing team, and the specialist is expected to operate with a high degree of independence and initiative. Success in this role requires someone who is organized, resourceful, receptive to feedback, and motivated to continuously improve their craft. This is not a role for someone who relies on AI-generated copy or imagery. Authentic, human-driven storytelling is central to our mission and brand.

** A portfolio or examples of relevant creative work must be submitted with the application.
**** Essential Duties and Responsibilities
**** Social Media Management (40%)
*** Plan, create, schedule, and publish original content across all School of Nursing social media platforms, including Facebook, Instagram, Linked In, Tik Tok, and You Tube.
* Manage engagement across platforms, responding to comments, messages, and general account maintenance.
* Collaborate with the Marketing Specialist II to develop and maintain a forward-looking content calendar that reflects the school's strategic priorities, events, and communications goals.
* Stay current on platform best practices, algorithm changes, and emerging content formats; bring informed recommendations to the team
* Monitor engagement metrics, compile monthly and/or quarterly analytics overviews, and use data to refine content strategy.
* Mentor 1–3 Social Media Student Ambassadors in partnership with Student Services, providing guidance on content creation and brand voice.
* Attend and provide coverage of School of Nursing events, including occasional evenings and weekends, to capture photo and video content in real time.
** Content Creation & Storytelling (30%)
*** Produce original written content, including social media copy, feature stories, student/faculty/staff spotlights, event recaps, and newsletter contributions.
* Identify and pursue story opportunities within the School of Nursing community; conduct interviews and gather materials independently with support from the Marketing Specialist.
* Photograph events, people, and spaces; edit and…