Remote Content Marketing Strategist - B2B SaaS

Our client, a rapidly expanding B2B SaaS company, is seeking an experienced and creative Remote Content Marketing Strategist. This is a fully remote opportunity, allowing you to shape our content strategy from anywhere. You will be responsible for developing and executing a data-driven content marketing plan that attracts, engages, and converts our target audience of businesses. This role is crucial for driving brand awareness, generating qualified leads, and establishing our client as a thought leader in the industry.

We are looking for a strategic thinker with exceptional writing and editing skills, a deep understanding of SEO, and a passion for creating compelling content across various formats. The ideal candidate will thrive in a remote-first environment, possess strong project management abilities, and be adept at collaborating with cross-functional teams. Your contribution to our marketing efforts will be directly tied to revenue growth and market penetration.

• Develop and execute a comprehensive content marketing strategy aligned with business objectives and target audience needs.
• Conduct keyword research, topic ideation, and competitive analysis to identify content opportunities.
• Create, edit, and manage the production of high-quality, engaging content, including blog posts, whitepapers, case studies, ebooks, webinars, and website copy.
• Optimize content for search engines (SEO) to improve organic visibility and drive traffic.
• Develop and manage a content calendar, ensuring timely delivery and consistent publication.
• Collaborate with product marketing, sales, and design teams to ensure content accuracy and brand consistency.
• Measure and analyze content performance, using data to inform future content strategy and identify areas for improvement.
• Stay abreast of industry trends, competitor content, and emerging content marketing best practices.

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 5 years of experience in content marketing, with a strong focus on B2B SaaS or technology sectors.
• Proven ability to develop and execute successful content marketing strategies that drive lead generation and brand awareness.
• Exceptional writing, editing, and proofreading skills, with a portfolio showcasing diverse content formats.
• Strong understanding of SEO principles and best practices for content optimization.
• Proficiency with content management systems (CMS) and marketing automation platforms.
• Experience with analytics tools (e.g., Google Analytics) to measure content performance.
• Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Demonstrated success in a remote work environment, exhibiting strong self-motivation and communication skills.

• This fully remote position offers a competitive salary and a comprehensive benefits package, including excellent health coverage, a retirement plan, and generous paid leave.
• Our client is committed to employee growth and provides opportunities for professional development, including access to industry conferences and specialized training.
• You will have the autonomy to shape impactful content strategies from your own workspace, contributing significantly to the marketing success of a growing SaaS company.
• This remote role offers exceptional work-life balance and the chance to be part of an innovative and supportive team that values creativity and data-driven results.