Performance Marketing Manager- Remote

Tried and True Media (TNT) is a fully remote digital direct response agency in the health/wellness/beauty space who has generated over $1.2B in sales for our clients. We’re searching for a creative, yet data-driven direct response marketer to drive performance for our top spending clients on Meta, Google, Tik Tok and other emerging platforms.

• Core Compensation:
  Competitive base salary + performance bonuses
• Location:
  
  100% Remote (global team of 70+ with no corporate office).
• Hours:
  
  Standard US Business Hours (We operate on Eastern, with some flexibility for those on the West Coast).
• Culture:
  Incredibly smart people obsessed with helping our clients (and each other) win!

The ideal candidate is naturally comfortable leading a team and being the central point of contact for the client externally… while being a strong advocate for the client internally. You’re a gifted marketer and optimizer and thoroughly enjoy scrutinizing every step in the client's funnel to pinpoint bottlenecks and spot opportunities to boost CTR, ROAS, CVR, AOV, LTV and other key funnel metrics that open the door to additional, profitable scale.

Most importantly, however, you are addicted to winning and driving growth. You get uncomfortable if things aren’t running smoothly, annoyed when hypotheses don’t turn out how you thought (diving deep to figure out why), and pissed if you’re at risk for missing your targets. You love taking on the challenge of being given a target by the client and the autonomy by your company to figure out how to make it all work.

And you gain immense satisfaction working with your team to smash through those targets and deliver success.

We've structured our teams into cells, each of which has a portfolio of clients its assigned. Each cell is comprised of a performance manager (you), a media buyer, creative producer, junior and senior copywriters, and video editors. Everyone on the cell is focused on the single goal of hitting client spend and ROAS targets.

Regardless of what cell you’re in, everyone benefits from the following:

• Sophisticated Analytics – In addition to detailed campaign reporting, we have a proprietary analytics platform that allows us to pinpoint which elements of video ads drive response
• Shared Learnings – Participation in weekly “best of” calls where in all performance marketers share what’s working across the board both for client ads and funnels
• Clear Feedback / Mentoring – You’ll be given clear feedback on your performance and routine mentoring sessions to ensure you continually upskill and develop your craft
• Subject Variety – You’ll be given a huge variety of subject matter to work on, with a mix of clients who have a mix of offers in your assigned cell, rotating to other cells over time
• High-Caliber, Collaborative Team – You’ll have the full resources you need to win, with everything from analytics to copywriting, video editing, media buying, etc.

• Performance and Growth of a Portfolio of Clients – You’ll have an opportunity to build a portfolio of clients who spend $2M - $5M per month. Campaigns will primarily run on Meta and Google. Your #1 goal is to increase the effectiveness of the client’s campaign to ensure the client achieves their primary KPIs and scale the account.
• Cultivate Strong Client Relationships – Because you’ll be the primary point of contact with the client, you’ll need to cultivate a strong, respectful, trusting relationship that encourages the bilateral sharing of information and fast resolution of issues. The client will expect you to be “on it” – and so will we.
• Drive Campaign Performance Daily – Every day you will stay on top of campaign and ad‑level performance metrics providing…