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Digital Content Strategist

Remote / Online - Candidates ideally in
Paarl, 7622, South Africa
Listing for: Placements24
Remote/Work from Home position
Listed on 2026-11-07
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, SEO, Marketing Strategy
Job Description & How to Apply Below
About the Role

Our client is seeking a strategic and data-driven Digital Content Strategist to join their fully remote marketing team. This role is responsible for defining and executing a comprehensive content strategy that aligns with business goals, enhances brand authority, and drives audience engagement across all digital channels. You will lead the planning, creation, and distribution of high-quality content, ensuring it meets the needs of our target audiences and supports marketing objectives.

This is an excellent opportunity for a strategic thinker passionate about creating impactful digital experiences in a remote-first setting.

Key Responsibilities
  • Develop and oversee the execution of a holistic digital content strategy, including content audits, gap analysis, and editorial calendar planning.
  • Define content pillars, target audience personas, and key messaging to ensure consistency and relevance.
  • Collaborate with content creators, designers, and marketing specialists to produce compelling content for various platforms (web, social media, email, video).
  • Analyze content performance using web analytics and SEO tools, reporting on key metrics and providing insights for optimization.
  • Stay informed about industry trends, competitor content strategies, and emerging platforms to identify new content opportunities.
Requirements
  • Proven experience as a Content Strategist , Content Manager, or similar role, with a strong portfolio of strategic content initiatives.
  • Deep understanding of SEO principles, content marketing best practices, and digital storytelling.
  • Proficiency with content management systems (CMS), analytics platforms (e.g., Google Analytics), and SEO tools (e.g., SEMrush, Ahrefs).
  • Excellent strategic thinking, analytical, and communication skills.
  • Demonstrated ability to work effectively and autonomously in a fully remote environment.
Benefits
  • Competitive annual salary with potential for bonuses.
  • Comprehensive health and wellness benefits.
  • Generous remote work allowance and home office stipend.
  • Opportunities for professional development and continuous learning.
  • A dynamic and supportive remote team culture focused on innovation and impact.
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