Google Ads Media Buyer​/at Agency

• Manage Google Ads accounts end-to-end, taking ownership of campaign strategy, execution, optimization, budgets, and platform-specific client communications.
• Develop and implement performance-driven advertising strategies focused on generating sustainable profit and business growth rather than relying solely on high in-platform ROAS.
• Create, launch, manage, and optimize campaigns across Google Ads formats, including Search, Display, Shopping, and Performance Max.
• Optimize shopping feeds and collaborate closely with the dedicated feed management specialist to improve campaign efficiency and performance.
• Conduct creative and copy testing, write compelling ad copy, contribute to creative briefs, and implement structured testing frameworks.
• Analyze campaign performance beyond in-platform metrics, identify trends and opportunities, and translate data into actionable optimization strategies.
• Monitor budgets, campaign efficiency, and profitability to ensure advertising investments deliver measurable business outcomes.
• Communicate campaign developments, performance insights, and strategic recommendations to clients through Slack and regular meetings.
• Maintain detailed notes during strategy discussions, actively seek feedback, ask insightful questions, and continuously deepen your understanding of campaign performance and advertising strategy.
• Take ownership of results, proactively identify improvement opportunities, and continuously refine campaign approaches through experimentation and data analysis.

• At least 1–2 years of hands-on Google Ads experience, preferably managing campaigns for DTC eCommerce brands or similar businesses.
• Fluent English communication skills, with the confidence to interact professionally with clients and internal stakeholders.
• Strong understanding of profit-focused advertising strategies, with the ability to optimize for actual business profitability rather than vanity metrics or platform-reported performance alone.
• Practical experience with Google Ads campaign types, including Search, Display, Shopping, and Performance Max.
• Genuine curiosity about the technical aspects of digital advertising, including feed management, Google Tag Manager (GTM), Google Analytics 4 (GA4), conversion tracking, and attribution.
• Strong analytical and problem-solving abilities, with the capacity to interpret performance data, identify patterns, and make informed decisions.
• Independent working style, strong sense of ownership, and confidence in managing responsibilities without constant supervision.
• Growth mindset, intellectual curiosity, and motivation to continuously improve technical and strategic expertise.
• Openness to constructive criticism, direct feedback, and challenging professional discussions.
• Ability to adapt to a fast-paced environment where priorities, strategies, and responsibilities may evolve.
• Located within a European time zone or willing to work according to EU time-zone requirements.

This role is particularly suited to candidates who:

• Enjoy taking responsibility and making independent decisions.
• Are motivated by measurable results and real business impact.
• Welcome challenges, accountability, and continuous professional development.
• Prefer an environment that encourages initiative rather than step-by-step supervision.
• Are committed to developing deep expertise in performance marketing rather than spreading their efforts across too many areas.

A specific academic degree is not required. Practical skills, mindset, analytical thinking, and motivation are the primary selection criteria.

• 100% remote working environment, offering flexibility to work from anywhere.
• Flexible working hours, with core availability aligned with European time zones.
• Performance-based…