Account Manager; FL

Reports To:

Group Account Director

Start Date:

Immediately

Turnkey, a full-service experiential marketing agency based in Chicago that works with some of the largest and most respected brands in the country, is seeking a qualified candidate to serve as an Account Manager servicing an online sports betting client. This is a fully remote role based in Florida. An exciting opportunity for someone who is passionate about experiential marketing, loves sports and entertainment, and is eager to be part of an entrepreneurial agency and client team

The Account Manager is responsible for managing the sponsorship activation efforts of one of Turnkey’s clients, a sports betting company. The recognizable national brand has a portfolio of high-profile partnerships across professional sports, lifestyle and entertainment properties across the state of Florida.

• Become an expert on and immersed in the brand, ultimately becoming an extension of the client team.
• Work directly with clients on a daily basis to understand needs, KPIs, and what you can do to help drive their business forward.
• Lead the sponsorship activation efforts focused on the lifestyle & entertainment vertical of the portfolio and select sports partnerships.
• Lead a portfolio of 50+ bar partnerships including ideation, sourcing and fulfillment of partnership assets, regular communication with each partner with the support of an account executive.
• Lead the execution of 5+ on-site bar partnership events.
• Co-lead weekly status calls alongside secondary team Account Manager with a large client team to drive projects forward, proactively share ideas and provide timely updates.

• Together with the rest of the Turnkey Account Team, help lead the planning for activations across the calendar year and across multiple lifestyle and entertainment properties, including idea generation, fabrication, sourcing, staffing and implementation planning.
• Develop proactive activation-related recommendations based on partnership assets, demographics and thematics with respect to the clients business goals.
• Identify consistent threads that can weave through activations across different genres and different cities, making the brand instantly recognizable.
• Develop a relationship with property contacts that can drive the client’s business forward and build a collaborative relationship between property-agency-brand.
• Partner with team Account Manager to create cohesion and consistency across the client’s holistic activation strategy and approach across the entire sponsorship portfolio.
• Together with the Group Account Director, manage the creative process that ultimately leads to engaging, breakthrough concepts being delivered to the client – from brief development, creative presentations and execution.
• Manage an overall yearly calendar that includes all activations in multiple cities, assigning a responsible party to each one.
• Work with vendors such as fabricators or premium products companies to help produce elements required for the consumer experience.
• Over communicate to clients in a way that they feel informed and educated on all plans and brand activity.
• Together with the Group Account Director and Account Manager, develop annual plans for holistic partnership activation strategy and recommendations.
• Develop activation program budgets, including a variety of third-party costs and billing, funneling into larger sponsorship activation budget.

• Oversee an Account Executive and assist them in managing all on-site efforts as necessary.
• Based on scheduling conflicts, be prepared to be the on-site lead when necessary at key activations.
• Take a broader more strategic view of on-site execution, identifying elements to optimize and processes…