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Remote Paid Media Strategist

Remote / Online - Candidates ideally in
Calgary, Alberta, D3J, Canada
Listing for: Blacksmith Agency LLC
Remote/Work from Home position Listed on 2026-11-11
Job specializations:
Salary/Wage Range or Industry Benchmark: 70000 - 95000 CAD Yearly CAD 70000.00 95000.00 YEAR

Job Description & How to Apply Below

Own paid media strategy remotely for Blacksmith Agency, using Google Ads and Meta to grow B2B and growing-brand clients.

As a Performance Marketing Specialist, you manage paid media without splitting your focus across SEO. You serve as the strategic voice for client accounts, making budget calls, shaping roadmaps, and explaining performance clearly. The work spans Google Ads, Meta, Linked In, and Microsoft Ads, supported by trusted tracking through GA4, tag manager, and platform pixels.

Key Responsibilities:
  • Manage paid media across four advertising platforms
  • Allocate budgets, adjust bids, and refine targeting
  • Test creative and decide when campaigns should stop
  • Build quarterly client roadmaps and explain performance results
  • Grow accounts through retention and upsell
Requirements:
  • Three-plus years hands-on with Google Ads and Meta
  • Experience building, running, and optimizing campaigns personally
  • Demonstrated movement in ROAS, CPA, or pipeline metrics
  • Agency experience managing several clients simultaneously
  • Clear spoken English for live calls with United States clients

Bring paid media expertise, performance analysis, and client communication skills to Blacksmith Agency’s remote accounts.

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