Meta Ads​/Paid Media Virtual Assistant; Fully Remote

• Manage and optimize Facebook and Instagram advertising campaigns through Meta Ads Manager.
• Set up, configure, and verify Meta Pixel, Conversions API (CAPI), purchase and conversion events, UTMs, and attribution tracking.
• Track key paid media performance indicators, including advertising spend, CAC, CPA, ROAS, CTR, CPC, and conversion rates.

Requirements:

• Hands-on experience managing Meta advertising campaigns across Facebook and Instagram.
• Proven ability to monitor, analyze, and optimize paid advertising performance.
• Strong understanding of key advertising metrics, including CPA, CAC, ROAS, CTR, CPC, and conversion rates.
• Competitive compensation rates with weekly payments.
• Part-time remote freelance opportunity with flexible scheduling.
• Free training and professional upskilling opportunities with access to a collaborative professional community.

This role is listed on behalf of a partner company seeking a Meta Ads specialist. The company focuses on digital marketing and advertising services, with a collaborative international team.