EverPro - SEO Strategist PLG & AI Visibility; Remote

Ever Commerce (Nasdaq: EVCM) is a leading service commerce platform, providing vertically-tailored, integrated SaaS solutions that help more than 745,000 global service‑based businesses accelerate growth, streamline operations, and increase retention. Its modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals. With its Ever Pro, Ever Health, and Ever Well brands specializing in Home, Health, and Wellness service industries, Ever Commerce provides end‑to‑end business management software, embedded payment acceptance, marketing technology, and customer experience applications.

Learn more at  We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here:

Ever Pro, a business within Ever Commerce, provides software and solutions designed to help home and field service businesses run and grow their companies with greater efficiency and confidence. Ever Pro brings together purpose‑built tools across key trades—including field service, remodeling and roofing, landscaping, and pest and lawn—so service professionals can manage operations, engage customers, and drive long‑term growth. Our solutions support the full lifecycle of running a service business, from scheduling and dispatching work, to estimating, invoicing, and payments, to customer communication, reputation management, and business insights.

Together, these connected solutions help service pros win more jobs, save time, and build stronger, more resilient businesses. This is a product‑led growth SEO role.

You’ll own organic acquisition for our PLG brands, where search traffic converts directly to free‑trial signups and app installs, and where every technical fix, template change, and content decision is measured in signups and activations rather than sessions and rankings. You’ll be a hands‑on technical practitioner who understands the full organic‑to‑activation funnel: how a high‑intent query turns into a landing page visit, how that page converts, and what happens after signup.

You’ll build organic programs around bottom‑of‑funnel demand, defend and grow traffic through site builds and migrations on Word Press, and make sure our brands are the ones ChatGPT, Perplexity, and Google AI Overviews recommend when a contractor asks which invoicing or estimating app to use. This is an individual‑contributor role with real ownership. You’ll be the primary SEO lead for named PLG brands, partner directly with web developers, CRO, content, and product growth teams, and help shape how the whole team approaches PLG SEO and AI visibility.

• PLG organic growth Own organic acquisition for assigned PLG brands, with signups, activations, and paid conversions as your primary metrics
• Build and prioritize organic programs around high‑intent, bottom‑of‑funnel demand: category, comparison, alternative, pricing, template, and tool queries that convert to trials
• Partner with CRO and product growth on landing page tests, signup‑flow optimization, template changes, and conversion‑focused content
• Identify and close gaps between organic landing pages and the in‑product experience, and feed search intent data back to product and lifecycle teams
• Build the attribution and reporting that connects organic sessions to signups, activations, and revenue, and report in those terms to brand leadership
• Coordinate with mobile and app teams where web search and app‑store discovery intersect, so web‑to‑install paths are measured and optimized
• Technical SEO Own technical SEO health for your brands: crawlability, indexation, site architecture, internal linking,…