Director, Field & Integrated Marketing; REMOTE

WHO WE ARE

Enable Comp earned its reputation in the toughest corners of the revenue cycle by solving the complex claims no one else could. We developed Complex Revenue Intelligence (CRI), a smarter approach to predict and prevent revenue loss. Powered by the e360 RCM AI-driven platform and the most expansive complex revenue cycle data set, today Enable Comp helps more than 1,000 hospitals nationwide recover $3 billion annually from complex claims, denials, and revenue recovery.

By cutting through complexity, we help hospitals thrive, resulting in recognition as Black Book's #1 Specialty RCM provider for complex claims and revenue integrity in 2024 and 2025, a multi-year Top Workplaces honoree, and a SOC 2 Type II and HITRUST e1-certified platform.

Our Vision is to empower healthcare providers to focus on patient care, not revenue cycle complexity. Our Mission is to uncover what others miss-turning every client dollar recovered into insight that helps prevent future loss. We live our Core Values of Uncompromising Integrity, Ecstatic Clients, and Empowered Team Members by operating with trust, accountability, and a "we before me" mindset. We pursue Innovation and Profitable Growth through continuous improvement and thoughtful problem-solving, and we believe work should include Fun-celebrating success, recognizing our people, and maintaining healthy work-life balance.

POSITION SUMMARY

The Director, Field & Integrated Marketing owns the integrated go-to-market programs that drive pipeline and revenue growth, with events, trade shows, in-person thought leadership speaking opportunities, and webinars as the primary channels. The role plans and runs the program mix across those channels, including the pre- and post-event nurture that surrounds them, and holds accountability for event- and webinar-sourced and influenced pipeline.

Working closely with the commercial teams, the Director ensures every program is tied to business goals, captured accurately through Hub Spot and Salesforce, and reported with measurable ROI. This is an individual contributor leadership role that drives results through cross-functional influence and agency partners.

• Own event and tradeshow strategy and execution across industry events and EC-hosted and corporate-owned events, leveraging technology, content, and multiple communication channels.
• Build and manage the annual events portfolio and budget, applying a clear ROI framework to decide which events to keep, grow, or retire.
• Create immersive experiences that reinforce Enable Comp's brand and mission and give sales, product, client engagement, and operations teams space to build strong client relationships.
• Design customer-facing programs such as executive round tables, client hospitality, and advisory sessions at events.
• Elevate pre-, during-, and post-event communication to capitalize on nurture opportunities and build the sales pipeline.
• For large-scale shows, be on site for booth setup and teardown and ensure the team has the support it needs throughout the event.
• Own the EC-hosted webinar program on Zoom Webinar, from editorial calendar and topic selection through promotion, registration, run-of-show, live delivery, and on-demand repurposing.
• Partner with Enable Comp subject matter experts, clients, and sales to build webinars that influence demand generation and brand awareness.
• Optimize industry-led webinars and speaking engagements to drive stronger lead generation and brand building.
• Manage the event and webinar lead journey from source (Zoom Webinar, registration platforms, onsite capture) through Hub Spot to Salesforce, ensuring leads are captured, scored, and routed accurately.
• Secure speaking opportunities for Enable Comp experts at conferences, trade shows, and related events to elevate Enable Comp's position in the market.
• Source new speaking opportunities and ensure Enable Comp takes full advantage of those included in sponsorship and association membership packages (organizations we belong to).
• Build and own the integrated go-to-market plan across events, trade shows, webinars, and thought leadership speaking, tying each program to pipeline and revenue goals.
• Scope is limited to events, trade shows, webinars, and thought leadership programs. General demand generation (such as paid media, SEO, and broad email or content campaigns) sits outside this role.
• Allocate budget across events, webinars, and speaking programs based on cost per opportunity, pipeline contribution, and ROI.
• Run…