U.S. Digital Marketing Manager

Final date to receive applications: 20 November 2026

Department: Digital

Employment Type: Permanent
- Full Time

Location: New York City, U.S.

• Contract type: Permanent, Full-time
• Reports to: Head of Digital Partnerships & Distribution
  - London (dotted line to Head of U.S. Marketing & Fan Activation)
• Location: Premier League Offices, New York City, USA

The Premier League has established an in-market presence to accelerate fan and commercial growth across the U.S. With the U.S. being a key priority market for the Premier League, there is significant focus on driving acquisition and engagement of fans. To help with this growth, the league is seeking to recruit a Digital Marketing Manager to work across the Premier League’s digital marketing and fan development operations in the U.S.

This exciting new role will report into the Head of Digital Partnerships & Distribution, and collaborate with global digital, content, marketing, events and broadcast teams. This role will also work across the broader business to understand the Premier League’s opportunities to help drive U.S. progress.

This role will manage and support on opportunities to grow and broaden the Premier League’s U.S. audience across the League’s owned and operated ecosystem - resulting in stronger and deeper fan engagement not only for the Premier League, but also with our Clubs, broadcast and commercial partners.

The ideal candidate will have a mix of experiences in performance marketing, CRM growth, digital product marketing and paid media. The ideal candidate should have an affinity for sports, be well-versed in digital marketing and consider themselves a self-starter.

The Premier League is home to some of the most competitive and compelling football in the world. The League and its Clubs use the power and popularity of the competition to inspire fans, communities and partners in the UK and across the world. The Premier League brings people together from all backgrounds. It is a competition for everyone, everywhere and is available to watch in over 1.2 billion homes in 189 countries.

We have a wide variety of responsibilities. These include organizing the competition and its Handbook as well as managing the centralized broadcast and commercial rights. The work we do in conjunction with the Clubs also goes far beyond the 90 minutes. We support and provide a framework for youth development, we protect the organisation’s intellectual property, support the wider game and community programmes, undertake international development work and liaise with governing bodies and other leagues.

Our hybrid-working model also allows you some variety on your place of work, offering you the chance to work from home on some days each week. Where possible, you will attend the office or site visits in line with our company policy. All staff liaise closely with their line manager to manage their time appropriately and according to their work and team requirements.

The U.S. Digital Marketing Manager will act as the day-to-day point of contact with the global Digital Partnerships and Distribution team. The role will be responsible for the following in collaboration with the U.S. team, and global digital, and audience development teams:

• Collaborate with global Digital team to plan, execute, and optimize local paid marketing campaigns across digital channels.
• Manage acquisition budgets and media agencies to deliver growth against defined KPIs.
• Continuously test creative, audience segments, messaging, and landing pages to improve performance.
• Develop audience acquisition strategies focused on attracting new Premier League fans across the U.S.

• Coo…