Research & Insights Marketing Associate
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Marketing / Advertising / PR
Job Description & How to Apply Below
Goodie helps leading brands win AI search. As billions of people use ChatGPT, Perplexity, Gemini, and other AI systems to discover products and make buying decisions, brands need a way to understand and influence how they’re represented.
Goodie gives teams a full AI control plane: real-time visibility into how AI models speak about their brand and products, how competitors show up, and an optimization engine to improve visibility and performance. This category didn’t exist two years ago – we were early, and we’re defining it.
We’re backed by strong investors, trusted by category-leading customers, and scaling fast. We’re hiring curious, ambitious builders to help shape the future of AI search.
What we’re looking for:You’ll own research from the first question to the published story: run the study, share it, and pitch it to the publications that matter. You are someone who loves digging into data and isn’t waiting to be told what’s next.
You’ll have the support of a team around you, plus the freedom to run your own studies and help our research reach a wider audience. You’ll report to the Director of Growth Marketing, shaping the research roadmap.
What you’ll do:Run the research
Write a one-page study brief before any work starts: the question, hypothesis, data needed, method, and target publish date.
Define the data set each study needs.
Request data from our research team, then clean, analyze, and check it.
Write up what the data shows and what it does not, with a source and date on every number.
Document each study’s method so the next one is faster.
Write and publish the findings
Turn each study into content for marketing materials, blog, social, email, and other.
Work with our organic team on drafting and publishing.
Keep a regular publishing schedule for research across our channels.
Write research-led pages for the Goodie website, using findings from our studies as proof points so the copy is backed by our own data.
Pitch the story
Write two or three pitch angles per study, each tied to a publication’s recent coverage.
Build a target list of journalists and editors for every study, and prepare the data and charts they will ask for.
Send pitches with support from our PR team, and follow up.
Track every placement, link, and mention in one log.
Measure and report
Set success metrics, a threshold, and a stop date for every study before it publishes.
Report on each study’s performance from web analytics.
Recommend what to repeat, change, or stop.
Beyond the research
Contribute to our regular blog publishing, including thought leadership pieces, while studies are in progress, so our publishing rhythm never stalls.
Prepare content for online and offline events.
Research competitors and topics to spot gaps that could become your next study.
2+ years experience in marketing, consulting, research, journalism, or analytics.
Strong writing. You can explain a finding plainly and say clearly what the data cannot support.
Comfort with data: spreadsheets and the habit of checking numbers before they go out.
Hands‑on experience with AI tools (ChatGPT, Claude) for research, analysis, and drafting, and the judgment to check what they produce before it goes out.
Curiosity about AI search and how answer engines choose their sources.
Experience pitching or working with media, or a clear willingness to learn it.
Original research that earned media coverage.
Direct AEO/GEO experience.
Startup background.
Earn More, Together:
Base Pay + EquityHealth First:
Premium Medical, Dental & Vision CoverageFlex Work Environment:
Hybrid at HQ and Remote GloballySet Up Shop:
Home Office StipendRecharge Anytime:
Unlimited PTO PlanFamily First:
Paid Parental…
Position Requirements
10+ Years work experience(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
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