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General Manager

Remote / Online - Candidates ideally in
Foley, Baldwin County, Alabama, 36536, USA
Listing for: Vera Bradley
Remote/Work from Home position
Listed on 2026-01-07
Job specializations:
  • Retail
    Retail & Store Manager
  • Management
    Retail & Store Manager
Salary/Wage Range or Industry Benchmark: 50000 - 70000 USD Yearly USD 50000.00 70000.00 YEAR
Job Description & How to Apply Below
* Develop Vera Bradley loyalty by creating an outstanding experience for both associates and customers
* Hire, train, motivate and retain a team of qualified associates that communicate and represent the Vera Bradley philosophy
* Responsible for the maintenance of the payroll budget and manage controllable expenses to maximize profitability
* Lead the team with exceptional sales and strong presence while on the floor and communicating the Vera Bradley brand aesthetic, philosophy and lifestyle to the sales associates and guests
* Act as a liaison to home office in determining policies and procedures specific to outlet stores
* Uphold the Vera Bradley brand standards through exceptional visual merchandising
* Oversee daily, weekly, monthly processes to ensure operational integrity
* Monitor onsite and offsite inventory to achieve ideal balance of top selling items in physical store location to maximize sales opportunity
* Provide a clean, organized and inviting environment for both customers and associates
* Manage all human resource related tasks including recruiting, onboarding and I-9 compliance, performance management, payroll and scheduling, health and safety, and store security
* Maintain a leadership role in the community
* High School Graduate or equivalent required
* Bachelor’s degree in Marketing, Business, Retail Management  or related field preferred
* Prior retail experience strongly preferred
* 2+ years management experience required; or proven Vera Bradley management ability required
* Experience in specialty retail or outlet stores strongly preferred
* Experience with retail POS system a plus
* Polite and professional
* Exceptional sales skills
* Ability to lead, motivate and promote a team environment
* Detail oriented with strong organizational skills
* Strong PC skills utilizing Microsoft Office software
* Excellent interpersonal, written and verbal communication skills
* Proactive, adaptable with the ability to work under pressure to meet deadlines in a fast paced environment
* Available to work a flexible schedule, including nights and weekends
* Strong team player
* Constant walking and standing; frequent bending, stooping and reaching
* Strong sensory skills such as good eyesight, good hearing, and dexterity
* Valid driver’s license with good motor vehicle record, must be 21 years of age (only applies to locations with company-owned vehicles)
* Ability to consistently lift 10-35 lbs;
Occasionally lift up to 55 lbs with the ability to push or pull more than 55 lbs
* Occasional overnight travel as required for company business
* 401k with generous company match, immediate vesting (age and service requirement)
* Strong line up of professionally managed funds
* Safe-harbor plan design

Vera Bradley began as an instinct.
An instinct fueled by the optimism, passion, and bold self-expression of our founders, who imagined a more colorful, beautiful world — specifically a more beautiful world of bags and travel accessories.

They listened to themselves and invited generations of women to listen to be their own muses. That, together with a passion for design, artistry, and craft, has inspired independent women everywhere to embrace their very personal and unique individual styles.

We exist to champion all the ways women move today, enriching everyday moments and playing a supporting role in their adventures. We do that by listening to our own muse, and to yours. In a very real sense, Vera Bradley belongs to every woman who rejects the notion of sameness and the suggestion of conformity and chooses to be bold and expressive in all the ways that matter to them.

Vera Bradley designs for you, because Vera Bradley is you.

And you are your own muse.
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