Specialist II, Market Development

Are you a strategic thinker with a passion for connecting people to innovative audio solutions?

As a Market Development Specialist II at Shure, you’ll take the lead in planning and executing impactful programs that drive demand and elevate our brand across key market segments. Working hands-on in the field, you’ll identify new business opportunities, engage directly with end users, and help shape the future of audio by gathering valuable insights on our products, programs, and services.

This is your chance to make a meaningful impact at a globally recognized company while working in a dynamic, fast-paced environment that values creativity, collaboration, and customer connection.

This will be a remote positions in Minnesota, specifically in the Twin Cities.

• Develops and executes educational programs and presentations for end-users to increase awareness and understanding of the benefits of Shure’s products.
• Maintains End User contact with key clients in the defined geographic region, including but not limited to product specification, commissioning support, and training
• Identifies, researches, evaluates, and prioritizes market leads and opportunities to reach potential customers outside of Shure’s current revenue streams.
• Provides support for and input to, the Product Planners and Product Marketing Specialists on product lines
• Monitors and reports on competitive activity, both from a product and market development standpoint.
• Identifies needs for education programs and helps to develop and deliver presentations to increase awareness and understanding of the benefits of Shure’s product categories.
• Helps to educate independent sales representatives and dealer/integrators on product benefits and sales techniques.
• Monitors and reports on the effectiveness of education/training efforts in all markets.
• Assists with technical and logistical support for conferences, seminars, clinics, and other special events.
• Performs other duties as assigned – examples include monitoring online forums reporting back interests to Shure and managing personal inventory of demo equipment and loan stock.

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 2 years of experience with a comprehensive technical knowledge of audio principles and equipment and continues developing professional expertise.
• Applies professional knowledge to solve moderately complex problems, using analysis and critical thinking across a range of factors.
• Makes informed decisions by exercising sound judgment within established procedures and best practices.
• Excellent communication and presentation skills
• Ability to handle multiple assignments
• Up to 20 weeks of travel annually – including some weekends - is required
• Detail oriented and well-organized; good time management skills

Applicants for this position must be currently authorized to work in the United States on a full-time basis. Shure will not sponsor applicants for this position for work visas.

WHO WE ARE

Shure’s mission is to be the most trusted audio brand worldwide – and for over a century, our Core Values have aligned us to be just that. Founded in 1925, we are a leading global manufacturer of audio equipment known for quality, reliability, and durability. We engineer microphones, headphones, wireless audio systems, conferencing systems, and more. And quality doesn’t stop at our products.

Our talented teams strive for perfection and innovate every chance they get. We offer an Associate-first culture, flexible work arrangements, and opportunity for all.

Shure is headquartered in United States. We have more than 35 regional sales offices, engineering hubs, distribution centers and manufacturing facilities throughout the Americas, EMEA, and Asia.

THE MIX MATTERSDon’t check off every box in the job requirements? No problem! We recognize that every professional journey is unique and are committed to providing an equitable candidate experience for all prospective Shure Associates. If you’re excited about this role, believe you’ve got the skills to be successful, and share our passion for creating an inclusive, diverse, equitable, and accessible work…