Regional Sales Manager

📢 We’re Hiring! Regional Sales Manager

📍
Location: Rt 95 Corridor Based between Wilmington, DE and Baltimore, MD with 75+% travel

Job Title: Regional Sales Manager – Outdoor Grilling & Living

Location: Wilmington, DE-Baltimore, MD Rt 95 Corridor (based with 75+% travel)

Reports To: VP of Sales & Marketing Outdoor

Company: Lakeview Appliance Distributing

At Lakeview Appliance Distributing, we specialize in bringing exceptional outdoor living experiences to life through a curated portfolio of premium, innovative brands
—ranging from artisanal pizza ovens and luxury grills
, to smokers, outdoor kitchens and heating solutions that transform backyards into entertaining destinations. We partner with retailers, dealers, builders and designers to deliver not just products—but the lifestyle that goes with them.

We’re looking for a passionate and results-driven Regional Sales Manager based along the Rt 95 corridor between Wilmington, DE and Baltimore, MD area to lead territory growth across the Mid Atlantic. This remote-based position requires 75-80% or more travel and is ideal for someone who thrives being on the road in a fast-paced, relationship-focused sales environment.

You’ll be responsible for acquiring new business
, expanding existing accounts
, and acting as a key brand ambassador for Lakeview’s unique product lines. If you love outdoor entertaining, live-fire cooking, and have a talent for growing strong partnerships, we want to hear from you.

• Strategically manage and grow sales across your assigned territory, focusing on both new customer acquisition and existing account development
• Represent Lakeview’s exclusive lineup of brands, offering product education, demos, and on-site support to dealers and retail partners
• Build strong, trust-based relationships with a variety of customers including independent retailers, designers, builders, and showrooms
• Travel regularly to conduct in-person meetings, attend industry events, support product launches and weekend cooking demos
• Monitor competitive activity and identify trends or opportunities within the market
• Maintain accurate records of sales activities and pipeline using CRM tools
• Partner with marketing and internal sales teams to execute promotions, events, and training programs

• 3-5+ years of outside sales experience, preferably in appliances, outdoor living products, or specialty consumer goods
• Demonstrated success in territory development, consultative selling, and dealer relationship management
• Willing and able to travel extensively (75+%) throughout the region
• Highly self-motivated, with excellent communication, presentation, and negotiation skills
• Strong organizational skills and proficiency with CRM software and Microsoft Office
• Bachelor’s degree in Business, Marketing, or related field preferred
• A personal passion for outdoor cooking, design, or lifestyle products is a strong plus

• Competitive base salary + performance-based commission
• Vehicle allowance or travel expense reimbursement
• The opportunity to work with cutting-edge brands in a rapidly growing category
• Supportive, entrepreneurial company culture with room for career growth
• A chance to bring people together around fire, food, and outdoor experiences