Distribution Sales Representative

Distribution Sales Representative - Colorado & Utah

Carlisle Weatherproofing Technologies (CWT) is a leading supplier of building envelope solutions that effectively drive energy efficiency and sustainability in commercial and residential applications. We are looking for a Distribution Sales Representative to join our team covering the Colorado and Utah markets.

As a Distribution Sales Representative, you are responsible for maximizing sales opportunities within your territory. The candidate will drive Henry/CWT product opportunities by establishing and maintaining rapport with current and new distribution or dealer branch decision makers who make and influence buying decisions. The position will also be responsible for generating new business by expanding the overall volume and mix of Henry/CWT products.

This position will be based out of the candidate’s home with frequent vehicle travel throughout their territory. Candidates who are hired will receive training on Henry/CWT products.

• Territory includes specific & new distributors/dealers branch locations.
• Frequent travel required: visit 4 to 6 branches per day, Monday‑Friday.
• Company car and detailed training on Henry/CWT products provided.

• Quickly establish strong relationships with all existing customers.
• Grow and manage dealer and distributor relationships within the assigned territory to achieve sales growth and expand local market share.
• Drive sales increase for the Henry/CWT brands by educating, training, and demonstrating the features and benefits to distributors & dealers branch locations.
• Execute push‑selling initiatives to increase product stocking levels with Henry becoming the brand of choice at the distribution/dealer branch level.
• Secure and build endcaps, bulk stacks, and wing stacks to promote Henry/CWT products.
• Conduct on‑site product training and demonstrations to build brand confidence, quality & performance benefits against competition.
• Make presentations and demonstrate products at Henry dealer & distributor trade shows, table tops & events.
• Maintain existing and create new relationships within the distributor/dealer branch level that lead to increased sales of Henry/CWT products.
• Collaborate with marketing to implement local advertising, merchandising, and campaigns tailored to dealer needs.
• Provide feedback to product management and marketing on customer needs, market trends, and competitive insights.
• Analyze distribution & dealer branch needs and establish plans, actions, and sales opportunities to grow the territory.
• Provide intelligence to the marketing department.
• Actively participate, as required, in inter‑company teams and work groups.

• Track territory performance & weekly sales performance metrics reporting through a CRM (preferably Salesforce).
• Growth in dealer/distributor Henry/CWT sales within territory & specific branches.
• Growth of new stocking dealer/distributor branches in the territory.
• Local market share gains against competition.
• Training and promotional program execution.

• Having 2 years of previous sales, retail, account management, or service‑oriented experience.
• Regular work schedule is Monday‑Friday; opportunity to work Tuesday‑Saturday (Saturday demos during peak season).
• Strong interpersonal, organizational, written, and verbal communication skills.
• Valid driver’s license.
• Maintain a home office for administrative work and spend significant time within various distribution/dealer branches.
• Work in a fast‑paced environment with moderate to high noise levels.
• Frequent moving, carrying, and lifting objects in excess of 50 pounds.
• Additional travel outside the territory for conferences, sales meetings, training, and other work.
• Fluency in Spanish is a plus.
• Roofing distribution/Big Box store experience a plus.
• Roofing experience a plus.

• Required:
  
  High school diploma.
• Preferred:
  College degree preferred.