Outbound SDR eCommerce Performance Marketing; remote

Outbound SDR eCommerce Performance Marketing (remote, m/w/d)

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🇩🇪 German Google Ads & Meta Ads for international eCom brands ($100

Ms+ Tracked Revenue, 450+ Brands Worked With)

Job Description:

Outbound Sales Development Representative (SDR)

Company: Twist & Schirm Social Media GmbH

Location: EU-based (Remote / Freelance)

Position Type: Freelance / Independent Contractor / Full-Time

Language Requirements: English (Required) | German (Highly Preferred)

T&S is one of Germany's leading eCommerce growth advisors, specializing in scaling eCommerce brands to 7- and 8-figure annual revenues across Germany, Austria, and Switzerland. We combine deep expertise in performance marketing (Google Ads & Paid Social) with a rigorous, data-driven approach to drive results for our 450+ clients.

Our mission is straightforward: we help high-growth eCommerce founders scale their businesses efficiently and profitably. We manage over 8 figures in advertising spend annually and have generated nine figures in tracked revenue for our clients.

As an Outbound SDR, you will be the frontline growth driver for T&S, identifying and qualifying high-potential eCommerce brands that are ready to scale. Your mission is to source, engage, and qualify founders and decision-makers at eCommerce businesses in our target markets (Germany, Austria, Switzerland, Netherlands and surrounding EU regions) and move them into our sales pipeline.

• Identify and research high-potential eCommerce targets based on established ICP criteria (revenue stage, product category, growth trajectory, ad spend maturity)
• Conduct multi-channel outreach via Linked In, email, phone, and other channels to build brand awareness and generate meetings
• Develop personalized outreach strategies tailored to prospects' business stage and challenges
• Execute 40-60 qualified outreach attempts per week, consistently hitting activity metrics
• Conduct initial discovery calls to assess prospect fit against our engagement criteria
• Qualify opportunities on ability to pay, decision authority, timeline, and growth readiness
• Document all interactions in CRM with clear qualification notes and next steps
• Move qualified prospects to Account Executive for deeper sales conversations
• Maintain a healthy pipeline of active opportunities in various stages of the sales cycle

• Build credibility with prospects through deep product knowledge and understanding of eCommerce scaling challenges
• Position T&S as a trusted growth partner, not just another marketing agency
• Maintain relationships with prospects who aren't yet ready to engage, nurturing them for future conversion
• Leverage social proof and case studies to build confidence in conversations

• Follow established sales processes and qualification criteria consistently
• Maintain accurate, timely CRM records and activity logs
• Participate in weekly team syncs to share learnings, pipeline updates, and challenges
• Provide feedback on market trends, competitor activity, and prospect pain points observed

• Activity Targets: 40-60 qualified outreach attempts per week
• Qualification Rate:
  Advance 8-12 prospects per week to deeper sales conversations
• Pipeline Generation:
  Maintain 20-30 active opportunities at any given time
• Meeting Conversion Rate: 15-25% of discovery calls leading to qualified meetings with Account Executives
• Response Rate: 8-12% email open rates and 3-5% positive engagement rate from outreach

• Fluent English (verbal and written), essential for client communication
• 2+ years of B2B outbound sales, SDR, or business development experience
• Demonstrated ability to research and identify target accounts based on criteria
• Strong comfort with Linked In, email outreach, and phone prospecting
• Experience with CRM platforms (Hub Spot, Pipedrive, or similar preferred)
• Self-directed work ethic with ability to manage territory and activity independently
• European location (EU-based timezone preferred for customer overlap)

• German language proficiency (spoken and written) highly preferred
• Experience in eCommerce, SaaS B2B sales, or performance marketing agencies, Google Ads agencies
• Familiarity with the German-speaking eCommerce market
• Track record of exceeding activity and conversion targets
• Experience with tools like Apollo.io, Hunter.io, or similar prospecting platforms
• Knowledge of paid advertising (Google Ads, Meta Ads)

You are a proactive, disciplined outbound sales professional who thrives on prospecting and isn't afraid of rejection. You understand that outbound SDR work is fundamentally about persistence, personalization, and process. You're naturally curious about business models and genuinely interested in eCommerce and performance marketing. You communicate clearly and professionally, can handle objections gracefully, and take pride in moving prospects through the sales process…