Sales Representative-Madison

Join to apply for the Sales Representative-Madison role at Big Grove Brewery.

It is up to our esteemed sales team to help broaden our availability in retail locations across Wisconsin. The objective of this role is to sell Big Grove products to new and existing customers through knowledge of our brand and offerings and the building of strong client relationships. We are excited to bring Big Grove to the good people of Wisconsin and this role will help us achieve this!

• Set the Tone
• Thirst for Improvement
• We Care
• Passion Driven

Please see attached culture deck explaining these core values.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• In coordination with the Director of Sales, develop a comprehensive sales strategy for the Madison and surrounding market aligning with overall company goals and objectives. The goal is to grow our brand rapidly in Wisconsin.
• Build and maintain strong relationships with both on and off-premise accounts, including chain and independent bars, restaurants, grocery, liquor, and other potential sales outlets. Secure prominent placement of our products in conjunction with distributor partners. Conduct regular visits to accounts.
• Monitor market trends, competitor activities, and consumer preferences to identify opportunities for growth and product placement.
• Build and maintain relationships with Madison/Wisconsin Distributors. Provide ongoing support including inventory management, order processing and education.
• Distribution markets include but are not limited to:
  Madison, Green Bay, and the Wisconsin market.
• Manage the allocated sales budget effectively to maximize return on investment and achieve sales goals.
• Track sales performance metrics and adjust strategies as needed to meet or exceed sales goals.
• Utilize CRM software to manage relationships with customers and build reports to track progress and find opportunities within the market.
• Educate and train sales teams, retailers, and distributors about our products and their unique selling points. Become a subject matter expert on Big Grove and our product offerings.
• Plan and execute promotional events, tastings, festivals, and other marketing campaigns to engage consumers and boost sales.
• Ensure all sales activities adhere to local, state, and federal regulations related to the sale and distribution of alcoholic beverages.

None

This is a remote based field position in the Madison area. The expectation is that a majority of working hours are spent in the market.

• Temperature Variability:
  Attending festivals or events during all seasons can result in varied weather.
• Loud Noise Levels:
  The atmosphere is lively and dynamic, often involving background noise, music and high guest activity.
• Fast-Paced Setting:
  Production deadlines demand a high level of focus, speed and organization.

This position is primarily field-based and requires frequent travel by car and regular physical activity in retail and on-premise environments.

• Driving/Travel:
  Frequent driving between accounts and company locations. Ability to sit for extended periods while operating a vehicle and safely enter/exit the vehicle multiple times per day.
• Standing/Walking:
  Regular standing and walking in bars, restaurants, liquor stores, grocery stores, warehouses, and event venues; may include navigating tight storage areas, stairs, ramps, and uneven surfaces.
• Lifting/Carrying:
  Ability to lift, carry, and move product and materials (e.g., cases of beverage, kegs, POS materials) as needed. Typical lifting may be up to 25–50 lbs; occasional heavier items may require team lifting and/or equipment.
• Pushing/Pulling:
  Ability to push/pull carts, rolling displays, etc; move product in backrooms, coolers, and storage areas.
• Reaching/Bending/Kneeling:
  Frequent bending, reaching, crouching, kneeling, and twisting to stock shelves, rotate product, build displays, check inventory, and place POS materials.
• Manual Dexterity:
  Frequent use of hands for handling product, assembling displays, opening cases, and using mobile devices/tablets for ordering and reporting.
• Vision/Hearing/Communication:
  Ability to read labels, pricing, and merchandising standards; communicate effectively in busy, loud environments and over the phone.
• Work Environment Exposure:
  May be exposed to varying temperatures, weather conditions while traveling, and moderate noise levels in on-premise accounts.
• Schedule Demands:
  May include early mornings, evenings, and weekends for account visits, promotions, tastings, and events.

This is a full-time position and hours of work/days may vary from week to week. 40+ hours per week are expected. Evening and weekends are a requirement for samplings and festivals.

Travel is an expectation for this position. A valid driver’s license and insurance are required. Travel to taprooms or other markets will…