About The Opportunity
Netrix Global, an award-winning global provider of cybersecurity and IT services, seeks a highly motivated Strategic Partnerships Manager who will lead and execute the business development strategies with our TSD/Master Agency partnerships and new and existing referral partners. This role is expected to recruit new referral partners and manage partnerships. This includes executing co‑sell and comprehensive go‑to‑market plans for each partner with a focus on scalable lead generation that contributes to significant new bookings and gross profit maximization.
Success in this role includes driving leads that convert to opportunities that result in bookings and revenues with high‑volume net new logo acquisition from referral partners.
This Strategic Partnerships Manager position is remote based located in the Western Region of the United States
, located in California, Arizona, or Utah is preferred.
- Recruit and manage (new and existing) referral and resale partners (MSPs, VARs, trusted advisors and consultants) to promote the sales of Netrix’s service offerings which includes both managed and professional services. New logo and lead/opportunities are key business outcomes.
- Establish monthly cadence and QBRs with key partners (GTM initiatives, partnership alignment and status, escalation resolution, and pipeline review).
- Keep Netrix partner records in Netrix CRM (Salesforce) up to date at all times. This includes partner company information, partner profile and qualifications, partner contacts, leads and opportunities.
- Support channel senior executives in negotiating new partnership contracts to establish mutually beneficial relationships.
- Lead and run joint events with partners (in collaboration with marketing, sales teams and other Netrix employees where applicable and appropriate. This could be on‑site events or webinars for partners or webinars to partner’s clients and prospects).
- In collaboration with marketing, develop sales enablement content for Netrix internal sales and for channel partners on Netrix.
- Train partners on the key offerings and Go‑To‑Market solutions provided by Netrix, for lead generation and opportunity creation.
- Review, support and suggest additional partner portal content by ensuring that partners have the latest offerings from Netrix (in collaboration with marketing team etc.).
- Conduct account mapping, introductions and lead generating relationships with assigned partners to drive new opportunities and bookings for Netrix.
- Develop the right go‑to‑market strategy, behaviors, and goals both with our partners and with our internal sales team.
- Drive awareness through social channels and social selling to promote our program, our partners and joints solutions and serve as evangelist for Netrix and our partners.
- Develop and maintain accurate lead and opportunity pipeline in Netrix’s CRM (Salesforce).
- Collaborate with sales team members on all leads and opportunities generated by your channel partners as a Netrix liaison to support moving the opportunity through the sales process.
- Support role for ensuring that referral partner’s SPIFFs are communicated, compensation questions answered timely, issues resolved, working with accounting and channel leadership.
- 5 plus years of experience in partnership management, business development, or channel sales
- Experience with TSD/Master Agent ecosystem (App Direct and Telarus preferred)
- Strong existing relationships with sub agents/trusted advisors/referral partners/MSPs
- Strong understanding of go‑to‑market organizational structure to leverage and align with our partners, channels, sales and marketing teams
- Strong background and understanding of key players and competitors in the ecosystem
- Creative and structured thinker who finds ways to unblock challenging problems
- Great commercial and product instincts
- Strong communicator comfortable presenting to senior executives internally and externally
- Data and analysis driven in all business decisions
- Incredibly responsive and solution‑oriented
- Curious and creative, consistently seeking out ways to improve our partnerships and business
- Deep…
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