Senior Sales and Events Manager - Exhibition White - Broadwick

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Role: Senior Sales and Events Manager – Exhibition White City
Reports into:Deputy Head of Space – Exhibition White City
Location:London
Contract Type: Full Time, Permanent (42.5 hours per week)

Broadwick is a multifaceted international company with headquarters in London who create, develop, own and operate a diverse portfolio of spaces, events and experiences.

We believe in redefining spaces and how people experience music, art, culture and recreation by breaking down the traditional barriers. Our history and heritage is deeply rooted in music, building a portfolio of 20 global festivals before selling the portfolio in 2019 to focus on our growing portfolio of spaces that includes Printworks London, Depot Mayfield Manchester, Magazine London and Landing Forty Two.

Collectively we strive to push boundaries and disrupt the cultural landscape by combining big thinking, bold ideas and commercial intelligence to produce spaces and experiences for discerning audiences in inspiring locations.

Exhibition White City and Broadwick Spaces is home to a passionate and dedicated team of event professionals who take immense pride in delivering world-class events in exceptional venues. Our goal is to create unforgettable experiences that leave a lasting impact on the thousands of guests we welcome. We are a close-knit team driven by excellence, working in a dynamic environment surrounded by like-minded, committed individuals.

Exhibition White City is an impeccably restored Grade II listed hybrid space situated in the heart of West London. Blending heritage, design and culture under one roof, the venue offers a fully flexible event space for awards dinners, conferences, parties, brand launches, filming, exhibitions and music shows.

The space has been open since March 2025 and is now entering an exciting phase of growth as it prepares for a very busy year ahead. It is crucial that we keep up with this momentum by continuing to build up our client base, keep exposing Exhibition White City as a culturally significant destination and driving the sales for all different event types at the venue.

We’re looking for a talented Senior Sales and Events Manager to deliver and execute our sales strategy in collaboration with the Deputy Head of Space at Exhibition White City.

This person will lead on the day-to-day handling and conversion of incoming enquiries while executing sales strategies for growth across their spaces. They will be accountable for the sales performance targets and KPI’s for the space.

The Senior Sales & Events Manager will take ownership of driving commercial performance for the space. They will lead on the day-to-day handling and conversion of incoming enquiries, prioritise client relationship management, all while executing sales strategies, including proactive sales initiatives, to foster growth.

• Successfully delivering the sales strategies with the support of the Deputy Head of Space including:
• diary management
• identifying new events, opportunities, and markets
• business development and proactive sales
• relationship management
• marketing initiatives
• Ensuring all sales targets are achieved and KPIs are constantly monitored based on metrics adopted across the business.
• Ensuring the highest standards of sales operations for the spaces are met.
• Working with the line manager to deliver proactive sales strategies and tactics that best support the long and short term sales performance of the space.
• Contributing to the conversion and negotiation of all contracts and the management of key high value clients as and when required.
• Carrying out site visits with clients at every opportunity, accurately explaining the spaces and options for various events, including our suppliers, as well as logistics relating to install and derig.

Marketing

• Working with the line manager, central Marketing team and other space leaders to deliver data and evidence based marketing strategies across the spaces,
• Ensuring marketing…