Business Development Representative

ABOUT THE ROLE

The Business Development team at Launchmetrics is dedicated to driving growth by proactively identifying and qualifying leads within our target market. In this role, your mission is to support the sales organization by executing targeted outreach strategies, engaging with prospects, and ensuring alignment with our go‑to‑market strategy. Through the diligent use of sales tools and adherence to established processes, you will play a critical role in acquiring new customers, optimizing lead management, providing valuable market insights back into the business, and contributing to overall revenue generation for the company.

• Prospecting & Lead
  
  Qualification:
  
  
  • Proactively identify and engage with active brands within our addressable market to ensure thorough market coverage.
  • Qualify leads based on established criteria and distribute them promptly to the appropriate sales teams.
• Sales Execution:
  • Execute targeted sales plays designed to drive brand engagement in alignment with Launchmetrics' go‑to‑market strategy.
  • Support product launches and marketing events by initiating targeted outreach efforts in collaboration with Product, Customer Success, and Marketing teams.
  • Utilize sales and marketing assets and content to engage prospects effectively and ensure alignment with sales objectives. Provide feedback on the effectiveness of sales materials and suggest improvements to enhance sales processes and outcomes.
• Sales Process & Methodology Champion:
  • Adhere to defined sales processes and methodologies, including lead and opportunities management, SLA compliance, sales qualification.
  • Maintain the highest level of data integrity by accurately recording interactions, engagement statuses, and other relevant details in our CRM.
• Sales Tools & Customer Insights:
  • Act as a power user of sales tools such as Salesforce, Outreach, Linked In Sales Navigator, Zoominfo, and Highspot to efficiently manage leads and opportunities.
  • Gather key insights, trends, and win/loss reasons, and feedback this intelligence to Revenue Operations to leverage it.
  • Utilize Rev Ops insights to prioritize outreach efforts and follow-up activities, ensuring maximum impact.

• Self‑motivated, results‑driven, and able to thrive in a fast‑paced environment.
• Native or equivalent proficiency in Italian preferred, with a high level of English fluency.
• Excellent interpersonal skills and a customer‑focused mindset.
• Highly organized with a keen attention to detail and the ability to manage multiple priorities.

• Prior experience in a BDR or similar sales role with a demonstrable track‑record of achieving targets, preferably within a SaaS or tech environment.
• Fashion/Luxury/Beauty Industry experience.
• Strong understanding of sales processes, methodologies, and CRM systems (especially Salesforce).
• Proficiency with sales tools such as Outreach, Zoominfo, and Highspot.

We value diverse perspectives and recognize that skills and experiences can be gained in various ways. If you're excited about this opportunity but don't meet every single requirement listed, we would love to hear from you and encourage you to submit an application!

We’re a team of Sales Leaders, Account Managers and Business Development Reps, distributed across different markets worldwide. We work diligently to build relationships with our global prospects and customers to help them identify their challenges and needs and articulate how these can be addressed through our Brand Performance Cloud. Our mission is to showcase the great value and power our suite of products, services and insights can bring to the marketing departments behind the world's biggest and best Fashion, Luxury and Beauty brands.

We're a company that prioritizes people, fostering a relaxed yet dynamic atmosphere. Our international team is filled with enthusiastic, motivated individuals who enjoy their work. Autonomy empowers our team members, allowing them to make a substantial difference in our business, for our customers, and within our organization. When you become part of our team, you'll have access to growth and advancement possibilities, including a learning and development allowance, a benefits package tailored to each location, and flexible work arrangements, along with support for establishing your home office and other perks.

Launchmetrics is proud to be an Equal Opportunity Employer building a diverse and inclusive workforce. If there is anything extra we can do to help you feel at ease during your interview process, please let the People Ops team member you’ll be meeting with know.