Channel Manager

Drive Works HQ, Warrington, United Kingdom

Full-time, Monday – Friday – 9am to 5.30pm

We are looking for a UK-based Channel Manager to lead and grow our global reseller channel from our Warrington headquarters.

In this role, you will be responsible for strengthening relationships with our resellers (currently in over 50 countries), driving revenue through the channel, and enabling resellers to successfully position and sell Drive Works solutions.

In addition to managing key reseller relationships, you will lead a team focused on reseller success and channel growth, ensuring partners receive the support, training, and strategic guidance necessary to succeed. Your team will include 4 team members based in the UK at our headquarters, and 3 international team members working remotely.

You will work closely with channel, marketing, revenue operations, technical pre‑sales and customer success teams to ensure partners are fully equipped to generate pipeline, close deals, and deliver value to customers.

• Manage and grow relationships with existing Drive Works resellers.
• Lead, mentor, and develop the team, setting clear objectives and supporting professional development.
• Develop, execute and achieve reseller growth plans aligned with company targets.
• Enable resellers through training and sales support.
• Work with resellers to build pipeline and develop opportunities.
• Monitor reseller performance against sales targets and provide coaching, guidance, and support.
• Implement improvement plans for underperforming resellers.
• Collaborate with marketing on partner campaigns, events, and go‑to‑market activities.
• Represent Drive Works at global reseller events and exhibitions.
• Maintain accurate forecasting and reporting.
• Identify and onboard new resellers in emerging markets.

• Proven experience within the technology industry, in channel sales, partner management, or reseller sales.
• Willingness to travel domestically and internationally when required.
• Comfortable working cross‑functionally in a fast‑growing technology environment.
• Excellent relationship‑building skills across different levels of a business.
• Strong communication and presentation skills.
• Proven record for managing a team.

• Experience with in the CAD industry. Any CAD industry knowledge would be advantageous, but our focus is on SOLIDWORKS.
• Experience working with an international reseller network.

We’re an award‑winning international technology company based in Thelwall, South Warrington. Our automation software is sold to businesses in over 50 countries through our global network of resellers. It’s transforming our customers’ sales and manufacturing processes and improving buyer experience.
Our technology drives our business too. We use automation to help us work smarter. We make sure everyone has the right tools to do an excellent job, in a fun, supportive environment that encourages learning and development, allowing everyone to thrive.

• Excellent training and development opportunities – if you want to learn, you can.
• Work with the latest technology in a picturesque setting on nature’s doorstep with free parking.
• A supportive environment where your voice is heard and your individuality is celebrated.

We mean it when we say your work/life balance is important to us. We have flexible working hours to support our team members and the global nature of the role. Members of our team can work from home as and when needed. In this role, you would be expected to be in the office on average 4-5 days per week when not travelling.

We encourage proactive communication across teams with events, onsite collaborative work and social spaces with refreshments and freshly brewed coffee on tap.

We listen to our team and our users to deliver great software that drives customer success.

We received 2 prestigious Queen’s Awards in 2019, one for our Innovative Technology and one for our International Trade success.

We have a legal responsibility to ensure our people have the right to live and work in the UK. If we make an offer of employment, we will need to check that you are eligible to work in the UK before you start work. No visa sponsorship is available for this role.