Senior Sales Manager North
Nottingham, Nottinghamshire, NG1, England, UK
Listed on 2026-09-13
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Sales
B2B Sales, Sales Manager, Business Development, Sales Representative
About Wattbike:
Wattbike is an exciting brand with a big future, trusted by the best and biggest gym chains, sports teams and athletes across the globe, as well as thousands of everyday athletes y all have one common goal: to improve their health and fitness progression. We as a leading provider of indoor cycling technology, dedicated to revolutionising the way athletes train and enthusiasts ride.
With cutting-edge products and a commitment to excellence, Wattbike is at the forefront of innovation in the fitness industry.
Job Summary: Reporting into the Head of Commercial at Wattbike UK, you will lead our B2B sales in fitness, elite sport and other vertical channels in the North of the UK. You will be a senior voice in the UK team, responsible for winning new business, supporting team members and implementing strategies to grow volume, revenue and brand position with key customers in line with the Wattbike B2B strategy.
Territory: The North of England with national accounts across the UK.
Location: A field-based role with regular site visits and travel required. 1 day a week working from office or home office. Travel out of territory to client sites. Occasional international travel likely.
Key Responsibilities:
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Progressing leads to closed won through visits, calls and personal interactions to close as many opportunities as possible. Doing so independently with the support of the sales team, marketing and wider B2B business.
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Meeting and overachieving sales targets in month and through the year for the region and key accounts. Targets include revenue and margin expectations.
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Using own network to influence and grow the volume of leads and quality of leads alongside the B2B marketing team.
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Guarantee long-term business with national and regional accounts in Fitness chains using account management skills.
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Working with logistics, finance and marketing on a regular basis. Also tying in with product and customer service to support existing customers.
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Ensuring an always-high level on reporting quality and timeliness to assure that sales, lead and activity data is up to date and reflects a live-status of progress in the area.
Measures of Success:
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Beating monthly, quarterly and yearly sales targets meeting target volumes, revenue and margin.
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Maintain and improve relationships, engagement with a mixture of long-term, new and future customers with the Wattbike brand and products, delivering high levels of repeat revenue on all accounts
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Acquiring new customers for Wattbike in new and existing vertical markets.
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Bring or support the delivery of content, case studies and customer response to promote the brand in the UK and global markets.
Experience
Excellent experience of field-sales in a fitness and elite sport sectors
- Well connected, with contacts and experience in account and relationship management
- Strong negotiator on closing deals and working with stretching targets
- Delivering impact and hitting performance KPIs for activities and sales interactions
- Representing the brand to an extremely high level in person, online and via other comms channels
- Working with CRM and sales tracking software such as Salesforce
Personal Attributes
- Excellent communication, interpersonal, and problem-solving abilities
- Passion for Sport and Fitness:
Genuine interest in and knowledge of the sports and fitness industry. - Leadership:
Ability to lead projects and small teams, demonstrating leadership qualities. - Problem-Solving
Skills:
Strong problem-solving skills, with an ability to think outside the box. - Resilience:
Demonstrated resilience and ability to handle challenging situations. - Willingness to travel for events and trade shows as required.
- Availability to work occasional evenings or weekends for events or deadlines.
Benefits:
A Wattbike on loan for your home
Support for personal progression
26 days holiday a year plus bank holidays
Pension and free life insurance
A staff discount on accessories
Onsite training Zone
A communal workspace designed for collaborating with your colleagues at Wattbike
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