National Account Manager - Northern End Users Job London England UK,Sales

Location: Greater London

Multinational leading food business with an exceptional portfolio of well-known brands and a strong Private Label capability
A true food-led organisation with a passion for quality, innovation, and delivering products that consumers and operators love
Their flagship brand holds the number 1 position within its category, with the business continuing to invest heavily in innovation, new product development, and bringing exciting food concepts to market
A business that combines the scale and capability of a large organisation with the entrepreneurial spirit, agility, and culture of a smaller food-focused team
Highly committed, passionate people with a fun, family-orientated, and straightforward culture
A proven track record of developing talent, investing in people, and creating long-term career opportunities
With ambitious growth plans, the business is focused on significantly expanding its Food service channel, with a clear ambition to grow this part of the business by 4x over the next four years.

The role:

Take full ownership of some of our clients’ largest and most strategically important HORECA accounts, building strong relationships across buying teams, operators, and key stakeholders
Lead the delivery of the Northern HORECA growth strategy, driving brand penetration, distribution, and commercial performance across the channel
Use your Food service and HORECA expertise and market knowledge to identify new opportunities, unlock growth, and develop long-term customer partnerships
Identify, develop, and champion Private Label opportunities, working closely with customers to create commercially successful food solutions
Build and maintain strong relationships with key decision-makers across HORECA customers, influencing at all levels from procurement through to operations and culinary teams
Collaborate with internal teams including marketing, category, supply chain, and NPD to deliver customer plans and bring exciting food propositions to market
Apply strong commercial thinking and a genuine passion for food to identify opportunities, negotiate effectively, and deliver exceptional account growth
Play a key role in an exciting growth journey, helping shape and accelerate the future of the Food service channel
You will have strong HORECA and End User sales experience, ideally gained within FMCG food, with a deep understanding of operators, customers, and channel dynamics
A genuine passion for food, with the ability to understand customer needs and translate insight into compelling commercial solutions
Ideally you will have experience working with branded food products, alongside exposure to Private Label and end-to-end supply chain considerations
A proven track record of growing Food service accounts, winning new business, and delivering sustainable commercial results
Strong selling, influencing, and negotiation skills with the ability to build credibility with customers at all levels
Commercially astute with the ability to develop strategic account plans and create propositions that deliver value for both the customer and the business

Benefits & details:

This is a home-based role with c2 days per week in Central London, with the remainder working from home or visiting customers
Salary is dependent on experience, with company car or allowance, strong bonus opportunity, pension, private medical, and gym benefits
Fantastic opportunity to join a food-focused business with ambitious growth plans and a genuine commitment to training, development, and career progression