Senior Business Partner – Go-to-Market; Sales & Marketing
Minneapolis, Hennepin County, Minnesota, 55400, USA
Listed on 2026-10-09
-
Sales
Sales & Marketing, Director of Sales
Remote - United States
About the RoleTalkdesk is seeking a highly strategic, high-autonomy Senior People Business Partner
to drive the organizational health, talent strategy, and commercial scale of our Go-to-Market (GTM) organization, focusing specifically on Sales and Marketing
.
Operating within our regional PBP model, you will partner directly with VP-and-below leaders across Enterprise Sales, Inside Sales, Channel Sales, Field Marketing, Brand, and Marketing Operations. Your mission is to align people strategy with aggressive revenue and growth targets, building a high-performing, agile commercial organization. This is a high-visibility, high-impact role for an experienced HR practitioner who thrives in a fast-paced, quota-driven environment and can flex seamlessly between strategic coaching and execution.
What You'll DoAs the dedicated Senior PBP for Sales & Marketing, your core responsibilities will include:
- GTM Advisory: Act as the primary People Business Partner for our AMER Sales and Marketing organizations, building strong, consultative relationships with VP-level commercial leaders.
- Commercial Org Design: Provide guidance on sales and marketing organizational design, including optimizing territory coverage models, spans of control, marketing team structures, and capacity planning.
- Incentive & Compensation Strategy: Partner with Sales Operations and Total Rewards to advise on sales compensation structures, commission dynamics, merit cycles, promotions, and strategic offer construction for highly competitive GTM talent.
- Talent Pipelines: Partner with Recruiting to execute aggressive headcount planning, build robust talent pipelines, and refine role scoping to attract top-tier commercial talent.
- AI Fluency in GTM: Champion Talkdesk's AI Fluency competency framework within Sales and Marketing, embedding AI expectations into core sales methodologies, marketing competencies, and calibration conversations.
- Modernizing GTM Workflows: Serve as a change agent helping Sales and Marketing teams adopt AI-first ways of working (e.g., AI-assisted lead gen, automated sales prospecting, and AI-driven content generation).
- Enablement &
Coaching:
Partner with sales and marketing managers to coach employees toward Practitioner, Builder, and Strategist-level AI fluency, designing targeted performance plans where necessary. - Performance Calibration: Lead localized mid-year and annual review cycles, ensuring performance ratings, sales quotas, and AI fluency benchmarks are calibrated fairly and consistently.
- High-Performance Culture: Coach sales and marketing managers on navigating high-pressure performance dynamics, managing PIP processes, and structuring clear career progression paths.
- Engagement & Retention: Drive targeted retention and engagement strategies for high-performing, high-potential (HiPo) commercial talent, using data from engagement surveys (e.g., Peakon/Workday) to build leadership action plans.
- Global
Collaboration:
Collaborate with the broader regional PBP team (Americas, EMEA, APAC/Philippines) to ensure global consistency across our international commercial offices and navigate multi-jurisdictional sales employment structures.
- Professional
Experience:
8+ years of progressive HR/People Business Partner experience, with a strong preference for direct support of high-performing Sales, Marketing, or broader GTM functions
. - ELT-Adjacent Partnership: Demonstrated experience operating at a senior level, successfully advising VP and above stakeholders in a fast-paced, matrixed commercial setting.
- GTM HR Technical Expertise:
- Strong working knowledge of global employment laws (US required; EMEA/APAC exposure highly valued).
- Robust understanding of sales compensation, variable commission structures, and incentive design.
- Proven experience with organizational design, capacity planning, and scaling sales/marketing teams.
- Change Leadership: Experience leading large-scale cultural or technological change, with an enthusiasm for AI-driven transformation and translating AI adoption goals into GTM success.
- Industry & Tools Acumen:
- Experience working within a CCaaS, SaaS
, or high-growth tech environment. - Familiarity with modern HRIS and People tools (e.g., Workday, Greenhouse, Deel, Okta) as well as general awareness of GTM tech stacks.
- Core Competencies: Exceptional business acumen, absolute…
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