Sales Effectiveness Professional - Sales Strategy & CRM
Peachtree Corners, Gwinnett County, Georgia, 30092, USA
Listed on 2026-10-17
-
Sales
CRM Systems & Management, Sales Analyst, Business Development, Sales Manager -
Business
CRM Systems & Management, Sales Analyst, Business Development
- Sales Strategy & CRM
Job
525716
Posted since
13-Oct-2026
Organization
Smart Infrastructure
Field of work
Company
Early Professional
Job type
Full-time
Hybrid (Remote/Office)
Employment type
Permanent
Location(s)
- Atlanta
- Georgia
- United States of America - Peachtree Corners
- Georgia
- United States of America
- Sales Strategy & CRM
Position Overview
Reporting to the Sales Effectiveness Manager, Sales Excellence, SI EP, this position serves as the primary Sales Effectiveness Partner and Sie Sales (Salesforce) Champion for the Industrial & Infrastructure (I&I) and Vertical Markets sales organizations.
The role combines CRM expertise, sales strategy, business consulting, and commercial effectiveness support to drive revenue growth, seller productivity, pipeline health, forecasting accuracy, and sales excellence. Working closely with sales leaders and business stakeholders, this individual acts as a trusted advisor, helping align business strategy, sales processes, tools, and enablement investments to organizational priorities.
In addition to leading Salesforce adoption and optimization efforts, the Sales Effectiveness Professional provides guidance on go-to-market strategy, Challenger selling, pipeline management, business reviews, sales planning, and targeted capability development initiatives.
Sales Effectiveness Professional- Sales Strategy & CRM This position will be in the greater Atlanta area as a preferred location.
Role Description
- Sales Effectiveness & Business Consulting
Serve as the primary Sales Effectiveness Partner to sales leaders, managers, and sellers.
Consult with leadership teams on business priorities, growth initiatives, sales motions, and operational effectiveness.
Translate business objectives, market opportunities, and performance challenges into actionable sales improvement initiatives.
Facilitate Quarterly Business Reviews (QBRs), delivering insights and recommendations that drive commercial performance.
Leverage data and analytics to identify opportunities for revenue growth, productivity improvements, and sales process optimization.
- Leadership Coaching & Sales Excellence
Coach sales leaders on pipeline management, opportunity inspection, forecasting discipline, and performance improvement.
Support adoption of best practices in account planning, opportunity management, and customer engagement.
Guide leaders in utilizing dashboards, reporting, and sales analytics to improve decision‑making and execution.
Promote adoption of Challenger Selling principles across account strategies, customer engagements, and opportunity plans.
Advise sales teams on go‑to‑market approaches, value messaging, customer prioritization, and competitive positioning.
Recommend coaching, reinforcement, and enablement strategies to improve sales effectiveness and execution.
- Pipeline, Forecasting & Performance Management
Lead recurring pipeline reviews to ensure opportunity quality, stage progression, forecasting rigor, and CRM accuracy.
Monitor pipeline health, conversion rates, sales stage effectiveness, and forecasting trends.
Partner with sales leadership to identify risks, close pipeline gaps, and improve forecast accuracy.
- Training & Enablement
Assess organizational capability needs and recommend targeted training, coaching, and enablement solutions.
Partner with Sales Excellence and learning teams to align development programs with business objectives.
Support onboarding and continuous development initiatives focused on sales process, tools, and methodologies.
Serve as the primary Sie Sales Champion and business contact for I&I and Vertical Markets sales teams.
Drive CRM adoption, process consistency, and effective platform utilization.
Deliver user support,…
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