Home Improvement Financing Business Development Officer; Remote

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At Regions, the Home Improvement Financing Business Development Officer supports the development of successful relationships with program sponsors and their authorized contractor clients.

Regions Home Improvement Financing, a division of Regions Bank, engages in strategic partnerships with home-improvement manufacturers, distributors, franchisors, trade groups, and independent contractors to provide Point-of-Sale financing capabilities. This enables these partners to provide homeowners with an additional option to pay for various improvements to their homes, benefit ting both the contractor partner and the homeowner.

Primary Responsibilities

• Validates, enhances, and updates the program sponsor lead, suspect, and prospect lists
• Maintains files in the CRM system including contact information, firmographics, correspondence, call reports, etc.
• Identifies and investigates new industry opportunities that fit a sponsor profile for the bank
• Prequalifies program sponsor leads based upon objective criteria
• Assists in pre-trade show planning and post-trade show follow-up
• Attends trade shows
• Assists in the transitioning of a new program sponsor to the launch team
• Assists in reviewing material developed for new programs for accuracy in terms of how a program is structured
• Assists in the planning, execution, and monitoring of the annual business development plan including the preparation of the annual budget
• Responds promptly to inbound calls from suspects, prospects, and new program sponsors and/or contractors
• Provides information, answers routine questions, or refers problem/opportunity to the VP/Manager of Business Development for satisfactory resolution
• Develops an in-depth knowledge of business development, marketing strategies and positioning, new program launch strategies, program sponsor and contractor training, choice of payment options, Partner Portal reporting and tracking system capabilities, CRM system, loan center and contractor support workflow processes, pricing, program agreements, credit policy, market demand, and competition
• Monitors and reports on news releases, blogs, and social media sights on companies listed on the lead, suspect, and prospect lists as well as any key management changes
• Assists Business Development Officers in identifying key targets in targeted companies and sets appointments
• Demonstrates ability to work a prospect through the client focused buying continuum under the lead of supervisor using PCE skills
• Demonstrates ability to engage prospects at trade shows and other similar functions to explain the bank’s value proposition and determine interest on part of prospect
• Assists in managing and…