Senior Sales Director

Company Description meetago group operates meetago®, one of Europe’s leading portals for corporate meetings, events, and group accommodation. The platform supports companies and event planners in sourcing hotels and venues, comparing proposals, managing approvals, confirming bookings, and processing payments. As an Agentic Operating System for meetings and groups, meetago integrates procurement, planning, booking, and payment into a single end-to-end workflow, enhanced by AI-powered recommendations and process automation.

More than 7,000 companies, including global brands such as Deutsche Bahn, Bosch, Merck, OSRAM, REWE Group, and Volkswagen AG, rely on meetago for visibility, efficiency, and control in their event activities. With over 20 years of MICE expertise, meetago group also provides hotels and venues with a global digital sales channel and continues to shape the digital meetings market through meetago® and ®.
Role Description The Senior Sales Director role is a full-time, remote position responsible for driving strategic revenue growth across key markets and customer segments. This role includes leading sales planning and execution, overseeing sales operations, and managing a high-performing sales team focused on corporate clients and hotel partners. The Senior Sales Director will build and nurture long-term customer relationships, identify new business opportunities, and collaborate closely with marketing, product, and operations to align go-to-market initiatives.

Day-to-day responsibilities involve developing and monitoring sales forecasts, optimizing sales processes and tools, guiding account strategies, and representing meetago group in high-level customer and partner meetings. The role also includes analyzing market trends, providing feedback on product and service enhancements, and ensuring sales activities support overall company objectives.
Qualifications

• Strong skills in Sales and Business Development to acquire new customers, expand existing accounts, and meet revenue targets.
• Experience in Sales Operations to design, manage, and optimize sales processes, pipelines, and performance reporting.
• Proficiency in Customer Service to maintain high client satisfaction, handle complex inquiries, and support long-term partnerships.
• Proven Team Management capabilities to lead, coach, and develop a distributed sales team, including setting goals and monitoring performance.
• Extensive experience in B2B SaaS, digital platforms, or MICE/meetings industry is highly beneficial.
• Ability to work independently in a remote environment, with excellent communication, negotiation, and stakeholder management skills.
• Track record of building executive-level relationships and closing large, complex deals across international markets.
• Bachelor’s degree in Business, Management, Marketing, or a related field; an advanced degree is an advantage.