Lead Generation Specialist

Monthly Pay: $3,533 - $4,962 USD per month

Well-qualified introductions help prospective business customers reach the right sales conversation without unnecessary back-and-forth. The Lead Generation Specialist researches prospects, makes initial contact, checks interest, and arranges meetings that give sales colleagues a useful starting point. This position sits within the business development team, works under a business development team lead, and collaborates with sales representatives and appointment-setting colleagues. The position is fully remote and desk-based, with work from home in South Carolina, United States.

The role requires a 40-hour weekly commitment. Working days and shift times may vary.

• Review assigned prospect queues, incoming inquiries, and scheduled callbacks to prioritize outreach based on expressed interest, contact history, and the team's qualification criteria.
• Research prospective businesses using their public websites and approved sources, checking business activities, relevant contacts, and potential fit before making contact.
• Make outbound calls through a Contact-center phone system such as Talkdesk, introduce the purpose clearly, and ask whether the contact welcomes further discussion.
• Respond to prospect emails and returned calls with accurate introductory service information, keeping conversations focused on interest assessment rather than closing sales.
• Ask approved qualification questions about business needs, decision-making roles, and timing, then distinguish promising meeting opportunities from contacts needing additional follow-up.
• Maintain prospect profiles in a CRM such as Hub Spot, entering verified contact information, outreach outcomes, qualification notes, and the next agreed action.
• Arrange introductory meetings with sales representatives, confirm participant availability, and send clear invitations with the meeting purpose and relevant discussion context.
• Follow up on unanswered outreach and unconfirmed meetings at agreed intervals, respecting contact preferences and updating the queue when further contact is unwelcome.
• Transfer qualified opportunities with complete notes, and elevate unclear qualification decisions, repeated scheduling difficulties, or unanswered service questions to the business development team lead.
• Review completed outreach and meeting handoffs for accuracy, timely turnaround, complete notes, and dependable follow-up; use team lead feedback to improve subsequent work.

• High school diploma or equivalent.
• About 1-2 years of lead generation, appointment setting, outbound calling, or related customer contact experience preferred.
• Understanding of prospect research, lead qualification, business buying roles, and the difference between arranging a meeting and closing a sale.
• Familiarity with a CRM such as Hub Spot for organizing prospect profiles, recording conversations, tracking qualification stages, and maintaining clear next steps.
• Comfort using a Contact-center phone system such as Talkdesk, managing callbacks, and recording accurate call outcomes while navigating online business information.
• Clear spoken and written communication, including concise introductions, purposeful questions, accurate meeting confirmations, and professional responses to hesitation or disinterest.
• Ability to maintain accurate prospect notes, prioritize scheduled follow-ups, and coordinate meeting details with sales colleagues without losing important context.
• Access to a reliable computer, high-speed internet, and a quiet private workspace; availability for the 40-hour weekly commitment and agreed working days and shift times.
• Authorization to work in the United States.
• Fully remote work from home in a desk-based position.
• Structured onboarding and training on the named CRM and contact-center phone system, outreach procedures, and qualification criteria.
• Regular check-ins with the team lead for questions, feedback, and progress reviews.
• Opportunities to build prospect research, qualification, appointment coordination, and professional outreach skills.
• Health coverage, paid leave, maternity leave, bonus opportunities, and stipends.