Market Lead, Sales & Market Capability – Private Sector Pensions

Capita Pension Solutions Ltd (CPSL) as part of the Capita Experience Division strives to deliver better outcomes for clients, members and colleagues.

We have grown year on year for the last 5 years through new logo sales but predominantly organic on account sales, and we are not stopping there. We are targeting aggressive growth over the next five years and have digital, operational and structural plans in place to support it.

To support that growth we are looking for a Market Lead, Sales & Market Capability to join the team and be accountable for building and leading the commercial growth engine for Private Sector Pensions, bringing together Market Intelligence, Bids & Solutions, Campaigns & Propositions, Sales Enablement and the Tracing business.

Working alongside the Market Director and other Market Leads, the role will shape and execute the commercial strategy, drive revenue growth, optimise sales effectiveness and enhance the end‑to‑end client experience.

The role will create a seamless, data‑led journey from market insight and demand generation through to market engagement, pursuit, solutioning and conversion, ensuring resources and investment are focused on the opportunities with the greatest potential for sustainable growth.

It will also lead the continued evolution of the sales operating model, embedding AI, automation, data and insight to improve productivity, decision‑making and outcomes.

Own the Growth Services strategy, operating model and annual plan, aligned to Private Sector Pensions growth ambitions and Market Director priorities. Drive revenue growth, pipeline development and conversion across new and existing markets. Translate market strategy and intelligence into clear commercial priorities, target segments, propositions and campaigns. Provide clear visibility of sales and commercial performance, pipeline, investment and return.

Drive the origination and conversion of strategic opportunities, with rigorous qualification, pursuit planning and executive engagement. Build and deepen senior relationships across prospects, trustees, advisers, professional trustees and other key market influencers. Ensure a seamless client experience from initial engagement through pursuit, solution development and conversion.

Create an integrated operating model across Market Intelligence, Campaigns & Propositions, Bids & Solutions and Sales Enablement. Establish clear ownership, prioritisation, intake and performance frameworks that align resources to the biggest commercial opportunities. Connect the route from market insight and demand through to meetings, pursuits, wins and revenue, with clear end‑to‑end measurement. Ensure propositions, campaigns, bids and sales activity are insight‑led, differentiated and focused on client needs.

Champion a digital‑first approach, embedding AI, automation and data across all sales activity. Simplify sales processes and improve seller productivity, forecasting and decision‑making. Establish a consistent view of pipeline, performance, conversion and return on investment. Sponsor the change required to create a modern, scalable and high‑performing sales capability.

Lead the commercial strategy and growth of the Tracing business. Integrate Tracing into the wider Private Sector Pensions commercial model, leveraging market intelligence, campaigns, propositions and sales capability to accelerate growth. Identify opportunities to strengthen its market position and create value across the wider pensions, financial, utilities and energy portfolios.

Lead,…