Senior Specialist, Program Development, Community Programs

Senior Specialist, Program Development, Community Programs

Who We Are
At Heart & Stroke our mission is to promote health, save lives and enhance recovery. We are committed to a culture that exemplifies our core values: champion health, practice humility, embrace change, drive impact, learn and grow and be heartfelt as we work together to beat heart disease and stroke.

We believe in equity, diversity and inclusion ‑ it’s embedded in our values and core mission work to support all people in Canada to lead healthier lives. We are committed to applying this principle to cultivate a welcoming environment that embraces diversity among our employees. Candidates from diverse backgrounds, including but not limited to Indigenous peoples, racialized communities, 2

SLGBTQIA+ communities, women, and people living with disabilities are encouraged to apply.

(Please note H&S offers a hybrid option. Candidates can work from anywhere in Canada)

Are you passionate about building innovative fundraising programs that make a real impact in communities across Canada? Join Heart & Stroke as our Senior Specialist, Program Development (Community Programs) and help shape the future of Fundraise Your Way, Social Fundraising, and Giving in Memory.

In this dynamic role, you’ll be at the heart of planning, coordinating, and delivering national community fundraising initiatives.

This is a complex, fast‑paced role for someone who excels at balancing multiple priorities and stakeholders in a dynamic environment where creativity and resourcefulness are key. You’ll bring creative solutions, strategic thinking, and a passion for continuous improvement to help us achieve ambitious annual revenue targets and deliver meaningful donor experiences.

If you’re ready to make a meaningful impact and contribute to programs that empower individuals to support Heart & Stroke in ways that matter most to them, we want to hear from you. Join us and help inspire action, foster creativity, and deliver results through fundraising experiences that reflect each participant’s passion and commitment.

• Provide input to program plans, including strategies, tactics and executional considerations
• Develop contingency plans as necessary to achieve goals
• Plan and execute pre‑defined components of the program
• Develop innovative ideas for testing to reduce costs and drive revenue
• Identify best practices in the industry that could be tested and integrated into the programs
• Ensure a thorough understanding of the target market and other stakeholders
• Execute surveys and research requirements
• Provide reports and conduct effective analyses to inform decision‑making and business planning (and contingency implementation, if necessary)
• Review processes and investigate efficiencies to support current and future business needs

• Assist with the development of online/offline bilingual materials, communications and other tools
• Ensure high‑quality, relevant and timely communications with various stakeholders
• Establish an agreed‑upon approval process and obtain sign‑off on plans and communications
• Act as a key contributing member of the program website development team to ensure a smooth launch of the website, and create constituent resources for the website
• Support website testing and monitoring for improved user experience
• Lead website development for programs, working with cross‑functional partners and vendors as required
• Assist in delivering and executing online strategies, including website, email, social media, and digital advertising campaigns
• Lead email writing, list preparation, deployment and key member for e‑Communications plan
• Proactively investigate opportunities and handle any issues, working closely with key stakeholders
• Contribute to the successful execution of the event experience

• Lead the planning and tactical execution of the annual program plans to support the successful delivery of all program targets
• Work with vendors and internal partners to ensure that all project deliverables are met on time, on strategy and on budget
• Lead discussions with internal…