Director Merchandising

About Justrite Safety Group

Justrite Safety Group is a dynamic organization dedicated to protecting people, property, and the planet. Our portfolio of companies collaborates to deliver advanced industrial safety solutions that set the standard for excellence.

As the business grows, we seek top talent to join our team as we revolutionize industrial safety, with a focus on safety, security, and environmental stewardship.

The Director, Experience & Merchandising is a strategic role responsible for shaping the digital experience and merchandising strategy across Justrite Safety Group (JSG) ecommerce sites. They will lead a cross-functional team to deliver engaging, user-centered, and conversion-optimized digital properties that strengthen brand leadership, improve customer path-to-purchase, and drive revenue growth. This role requires vision, collaboration, and a data-driven approach to innovation.

In this role, you will report directly to the VP, Ecommerce, setting the stage for your career to soar. This role is your gateway to opportunities for advancement, with the potential to grow within the organization in 3-5 years as you contribute to our goals.

Our ECommerce team drives digital growth and creates seamless online experiences for our customers. We manage and optimize online platforms, digital marketing initiatives, and marketplace partnerships to ensure products are accessible whenever customers shop. The team focuses on data-driven decision-making, innovation, and collaboration to enhance the customer journey and deliver measurable business results.

• Set the merchandising and UX vision for JSG ecommerce sites, ensuring they are engaging, high-performing, and conversion-optimized.
• Lead and mentor a cross-functional team of UX designers, merchandisers, and content specialists, fostering innovation, collaboration, and excellence.
• Build and manage website roadmaps that drive engagement, strengthen brand leadership in compliance and safety, enrich products, improve merchandising and boost conversions.
• Champion user-centered design principles, ensuring all web projects are rooted in brand standards, usability best practices, accessibility (WCAG), responsiveness and data-driven insights; partner with Martech on quality and technical execution.
• Drive continual optimization through a calendar of structured A/B testing, personalization strategies, and AI-driven insights to enhance SEO, content discoverability, and customer journeys.
• Own digital merchandising strategy across navigation, taxonomy, category pages, search, and product presentation to improve engagement, brand affinity, and conversion rates.
• Collaborate with BU marketing and product teams to ensure products are launched, enriched, and presented to build product knowledge and affinity.
• Define, prioritize, and execute product and experience roadmaps, balancing customer needs, business goals, and technical feasibility.
• Leverage analytics, customer journey mapping, and usability testing to identify opportunities for improvement and innovation.
• Manage key vendor relationships and growth projects, ensuring scalable, secure, and efficient ecommerce technologies are implemented and optimized.

To ensure success from day one, the following qualifications are required at a minimum:

• 7–10+ years of experience as a leader in digital commerce with a focus on e-commerce and customer acquisition & loyalty
• 5+ years of experience creating, implementing and running large-scale campaigns
• 3+ years of experience developing and implementing A/B testing and personalization programs
• Enterprise commerce platform experience (e.g., Adobe Commerce, Shopify, SAP Commerce Cloud, etc.)
• Demonstrated revenue growth for a nationwide B2B commerce brand
• Experience building and owning data & analytics in a digital setting

Additional qualifications that could help you succeed include:

• Goal-driven, self-starter
• Creative, user-focused approach
• Collaborative team player
• Organized

The position offers a competitive base salary ranging from $160,000 to $175,000. Actual base salaries will…