TikTok Shop & Creator Partnerships Manager

Basic Research is a Salt Lake City-based health and beauty company behind brands including Sero Vital and Novex Biotech. Our products are sold direct to consumer, on Amazon, and at major retailers nationwide. We’re building a lean, in-house performance team that moves fast, tests constantly, and lets the data decide.

You will own the daily management and growth of Sero Vital’s Tik Tok Shop and creator program. Your mandate is to build and scale the channel: develop productive creator relationships, deliver a steady supply of engaging content, reach new audiences, and grow Shop sales while improving performance over time.

This role combines creator partnerships, creator content development, social commerce operations, and paid media. You will work alongside our social media manager, who owns publishing on Sero Vital’s Tik Tok account, and our existing videographer. With strategic direction from Calie Hill, you will connect creator output, Shop priorities, and advertising with the broader social media plan.

• Build and grow a network of creators whose content and audiences align with Sero Vital’s customers.
• Manage outreach, vetting, sampling, briefs, fees, commissions, contracts, deadlines, and follow-up from first contact through repeat partnerships.
• Secure content usage rights and creator advertising permissions, and maintain an organized record of deliverables and permissions.
• Identify productive partners and build recurring collaborations that expand content output and affiliate activity.

• Own the creator content pipeline, from briefs and deliverables through approvals and handoff to the social media and paid media teams.
• Translate audience insights, trends, and creator performance into briefs and content concepts that support Shop growth and customer acquisition.
• Coordinate with the social media manager on content needs, product priorities, and delivery timing; provide approved assets and recommendations for the publishing calendar.
• Partner with our videographer on hooks, cutdowns, and adaptations of creator assets, and make approved content available across marketing channels within agreed usage rights.

• Manage Seller Center, product listings, merchandising, promotions, affiliate offers, and account health.
• Coordinate with fulfillment and customer care on inventory, shipping, returns, and order issues.
• Manage Tik Tok advertising with internal support, allocating spend across creative tests, website acquisition, and Shop growth.
• Work with regulatory reviewers on product eligibility, approved messaging, and creator content before activation.

• Own the operating budget across advertising, creator fees, sampling, content rights, and contingency.
• Maintain a weekly scorecard covering usable content, creator productivity, qualified traffic, sales, and channel costs.
• Evaluate website acquisition separately from Shop activity, and translate results into clear recommendations and next steps.
• Identify constraints early and coordinate the resources needed to keep the channel growing.

• Hands-on experience managing and growing a US Tik Tok Shop, including Seller Center operations and creator or affiliate programs.
• A track record of turning creator outreach into delivered content and ongoing partnerships, with examples of your direct contribution.
• Experience negotiating creator deliverables, fees, timelines, usage rights, and advertising permissions.
• Strong judgment about short-form content: you can explain why a hook, format, or creator works and how you would improve it.
• Practical experience managing Tik Tok advertising…